A surge in search is a sign of how lost we feel online.
Online video spending is up, but the picture remains unclear.
The interest in behavioral targeting outside the U.S. isn't surprising.
Could Google get knocked from search's top perch?
Don't forget the users--oh, and stop calling them users.
Why are marketers missing the mark with this busy online audience?
Engaging young eyeballs online? That's entertainment....
A quick and dirty guide to digging for info about your site --and others'.
Omma Editor Tobi Elkin talks to ValueClick Media's general manager, David A. Yovanno.
Why are advertisers still so reluctant to pursue branding opportunities within video games? The biggest reason: There's still no third-party measurement and ratings support for this $10 billion industry. Nielsen Interactive Entertainment promised a universal games ratings system by mid-2005, but Nielsen now says the system may not be ready until mid-2007. NIE senior vice president Michael Dowling admits the delay may keep some advertisers away from video games, but he insists there's a bright future for dynamic, in-game advertising in the next generation of game consoles. As gamers trade in their old Xboxes and PlayStations for ...