Nearly half of small businesses will allocate just 20% or less of their marketing budget to digital strategies in 2015, according to a survey from the D.C.-based research firm Clutch. While research firms like BIA/Kelsey estimate that more businesses will increase their digital marketing spend this year on paid-search engine marketing, Clutch suggests that a "significant" amount of small companies still lag in adoption.

Pranksters roam the Internet in force each April 1, with brands taking to social networks, search engines and YouTube to have a little fun. They even build their own landing pages. Look a little closer at the creativity for each of the pranks and you just might find an underlying message for each. Here's a look at some of the best April Fools' Day pranks from around Web.