Google confirmed "credible reports" that its Domain Name System (DNS) service has been intercepted by most Turkish Internet service providers (ISPs) in an effort to quash conversations reported to come from the foreign minister, his undersecretary, the head of the National Intelligence Agency, and deputy chief of staff of the Turkish Armed Forces discussing Turkey's Syria policy.
In the search for online and in-store mobile tracking equality, none exists. Government legislators and consumers have never had a similar view on the ability to track customer behavior online and in stores, although major retail stores have tracked foot traffic in physical locations through technology and cameras for years. The technique tells retail stores what products sell where and what shelf level provides the best eye exposure to increase sales. Despite all that tracking, when it comes to electronically monitoring consumer behavior through their mobile phone -- well, that's different, according to Maryland state officials and independent research.
Facebook, Google, LinkedIn and Twitter engineering teams have collaborated on an open-source project called WebScaleSQL, a custom open-source project of the MySQL database management system designed for large companies. I'm highlighting the word "collaboration" because the partnership involves several large Web companies that historically have been viewed as rivals.
At the San Diego-based Digitaria office earlier this week I took the Oculus Rift virtual reality headset for a rollercoaster ride, one day before Facebook announced it will acquire the company for $2 billion. Despite a focus on VR for gaming on mobile devices like the Sony PS4, there's no doubt the social site will dive headfirst into VR advertising -- although CEO Mark Zuckerberg only referred in the announcement to entering verticals like communications, media and entertainment.
Having the ability to quickly identify and correct mistakes has traditionally been one of the best attributes of online campaigns, especially search engine marketing. Yet only 65% of marketers participating in an Adobe Systems survey released Tuesday said they are more comfortable adopting new technologies once they become commonly used. The biggest problem with that points to a tendency to follow rather than lead.
Los Angeles has become the hotbed of mobile messaging companies with SnapChat and Whisper in Los Angeles, along with Marina del Rey's TextPlus, and Santa Monica's Tigertext. Facebook's $19 billion deal to acquire WhatsApp has media professionals across search, mobile, video, and content paying close attention.
Google said Thursday that it now uses secure encryption HTTPS for all Gmail messages moving across its servers. Secure search has been a default since 2010, but the recent change means no one can listen in on messages as they go back and forth between the reader and Gmail's servers, even when accessing accounts through a public WiFi.
Most marketers still don't deliver value with content marketing. Sort of a shocking statement coming from Forrester Research -- consider the emphasis that Google, Bing, Yahoo and other search engines put on content. Not only search engines, but social sites like Facebook, LinkedIn, and Pinterest. As wearables like Moto 360 and Google Glass become more popular, the content served on the devices will become a major advertising source.
What will advertisements look like on wearable devices, and how will the auction model work, as Google plans to extend its Android operating system to support smartwatches and other wearable devices?
Most CEOs spend many waking minutes thinking about industry challenges and how to overcome them. Sometimes I think those with the data to back assertions spend a little more time compared to others who don't analyze the numbers themselves. So when I asked AdGooroo's CEO Richard Stokes about the one thing he expects to happen this year that hasn't happened already, here's what he said.