Television News Daily Editions for September 2014
- Television News Daily - Tuesday, Sept. 30, 2014
- AOL Launches A Data Management Platform, Unveils TV Ad Targeting Tech
- From Silly To Profane: Publicity Materials Sent To TV Columnists Run The Gamut
- Traditional TV Ad Revs: Still To Grow, Perhaps At Expense Of Digital Platforms
- Fox Comedies Score Big Sunday Laughs
- Downward Signals For TV, To Be Ignored At Your Peril
- Media, M&A Deals Explode, Deal Volume Hits Nearly $51B
- How Apple's Cross-Device Achievements Leaves Us With Unfulfilled Potential
- National Vs. Local Smackdown: How Well Do Advertisers Stand Up?
- Video Dominates Talk At AOL's Programmatic Upfront
- The Seed For Conde Nast Online Was Planted Somewhere Else
- Dos Equis Gets Into Halloween 'Spirit'
- AOL, MSN Enlarge Content-Sharing Partnership
- TV Producers Trying To Live-Tweet Their Way To Success
- Citizens Financial Group Returns To TV
- Brand Advocates Are Plentiful, Knowledgeable
- Agency Execs: Programmatic TV Will Pick Up In 2015
- NEW! Geico's Halloween-Themed Ad Urges Consumers Not To Make Bad Decisions, Like Teens In Horror Movies
- Marriott Hotel Starting A Red Bull-Like Channel
- NHL And Go-Pro Make An Upclose And Personal Kind Of Video Deal
- Television News Daily - Monday, Sept. 29, 2014
- Publicis Groupe, AOL Expand Ad Partnership To Include Programmatic Video And Linear TV
- Controversy Is Difficult to Generate When No One Gets Offended Anymore
- TV Marketing Blitz: Still Loud, Confusing -- And Necessary
- CBS Grabs Thursday Night, But ABC Registers Uptick
- Downward Signals For TV, To Be Ignored At Your Peril
- Eric Schmidt-Backed Datorama Wants To Make Madison Avenue More Agile, Less Tied Up In Infrastructure
- Facebook Has Big Ambitions For Its Relaunched Atlas Platform
- The Audience Day Part
- NBCUx Extends Programmatic Digital Ad Sales Tech
- TV Producers Trying To Live-Tweet Their Way To Success
- Havas, Universal Music Group Tap Mirriad For Native Video Ads
- Tremor Video Adds 7 Demand Side Partners
- Magna: Programmatic Now Nearly Half Of All Digital Buys, RTB Will Dominate The Mix
- Burt's Bees Makes TV Debut
- Hispanic Millennials, Not What You Think
- Dunkin' Runs Video Contest For Dark Roast Launch
- This Video Has Apple Bent Out Of Shape
- Comcast's Snarky Comments To FCC Are Uncharacteristic, And Possibly A Miscalculation
- MPA Launches New Cross-Platform Measurement Service
- Television News Daily - Friday, Sept. 26, 2014
- Just In Time For The Jewish High Holidays, Fox Celebrates 'The Simpsons'
- Media Stocks Dip, 21st Century Fox Hit Hardest
- Comcast-Time Warner Deal: Everybody's Got Something To Say
- U.S. Digital Ad Revenues Will Surpass 'All Screen TV' Dollars By 2018
- Hub Network Morphs Into Discovery Family Channel
- Digital Set-Top-Box Users Growing For Netflix
- Disney Moves Its Princesses And 'Frozen' Girl's Lines From Mattel To Hasbro
- MiTu Partners With Maker Studios For Hispanic Content
- Twitter Tempts Hollywood Studios With Targeted Ads
- Integral Launches Tool To Measure Impact Of Viewability Rates
- The Ad Sentiment Index
- ITV Most Tweeted Show -- TV Accounts For 40% Of Peak-Time Tweets
- Watch ABC App Adds Features Making It Easier To Comment, Post Clips
- Over The Top: Big, Diverse Disruptive Force
- Television News Daily - Thursday, Sept. 25, 2014
- SMG Integrates Purchase Data Into TV Buying System: Kellogg, Kraft Embrace
- Thursday Night On ABC: How To Get Away With Garbage
- Roger's Tree House: No Girlz Allowed
- Bounce TV Sees Bounce In Upfront Advertisers
- TV Advertisers Face More Regulatory Scrutiny
- Popchips' Next Stage Includes TV, Redesigned Site
- Turns Out TV Everywhere Authentication Isn't Too Tough
- VivaKi Quality Ad Placement Tool Sources Inventory Based On Metrics, Viewability
- Netflix Streaming Up 350% Since 2011
- AOL Canada Goes Full Programmatic
- Brands Must Be The Second Screen, Twitter The Third
- Rethinking Viral Video
- New Platform Will Link Customer Data Across Channels, Devices
- NEW! Oh, What A Tangled Web We Weave In Skittles' First-Ever Halloween Ad
- StubHub Promises 'Only Good Surprises' At Checkout
- Delano Hotel In Las Vegas Is 'Defiantly Inspired' -- Whatever That Means
- ITV Most Tweeted Show -- TV Accounts For 40% Of Peak-Time Tweets
- Television News Daily - Wednesday, Sept. 24, 2014
- Ties That Bind: Discovery's 'Tethered' Revives Reality-Show Memories
- First PeopleFront Puts People, Not Demos, In Front Of Ad Execs
- Cable Networks, Video Services On Hunt During Fall Broadcast Season
- OTT Biz To Hit $6B In USA By 2020
- Winning With 'Viewing Moment' Targeting
- Lycra Launches Global TV Campaign
- Sideswipes
- WPP Continues Buying Spree, GroupM Acquires 49% Stake In Haworth
- Video Ads Come To Rewards Network Kiip
- 'Gotham,' 'Scorpion' Score Well In Prime Time
- Sony PlayStation TV Set For Mid-November UK Launch
- FTC Sends Warning Letters To Major Advertisers
- Marketing's Newest Friends: Traditional IT Vendors Looking For Customer Data
- Television News Daily - Tuesday, Sept. 23, 2014
- 'Gotham' Is The Best New Show Of The Fall Season
- Simulmedia, Nielsen Team To Measure Small Cable Nets
- ExtendTV Extends Programmatic Video To Local Advertisers
- Media Vets Start 'BRaVe' Advisory Firm
- Correction: AT&T AdWorks/comScore Data Only For Post-Buy Evaluation, Not Targeting
- 'Madam Secretary' Wins 14M Viewers
- Lisa Sherman Is New CEO Of The Ad Council
- NEW! Hans & Franz 'Pump Up' Aaron Rodgers In Latest Ad For State Farm
- Cars Plus TV Shows Equal Social Buzz, But For Whom?
- One Cheer For Commercials
- AT&T, Amazon Prime Team Up On New Deal
- Let's Party Online! What? How?
- Funny Or Die: Using Humor To Connect
- Television News Daily - Monday, Sept. 22, 2014
- Updated: Now TV Campaigns Can Be Measured Based On Clicks, Or Mortar
- The Show Goes On: 'Fashion Police' Eyes Future Without Joan
- NFL Plans To Change Player Conduct Policy As P&G Cancels Promotion
- Sounds Of Change For TV Industry: Squealing Wheels On A Curve
- Digital Fueling Global Ad Expansion, Traditional Media Continue To Erode
- Is Facebook Making A Play For Twitter's Second-Screeners?
- Capital One Wins Title Sponsorship Of Orange Bowl
- Chernin/AT&T's Otter Buy Fullscreen
- Unilever Launches Retail Program Around NCAA Football
- Can We Still Tawk? Joan Rivers Endorses iPhone 6...From Beyond
- Subaru Remembers Summer Of Love For Outback
- The Numbers That Make Boomers Number One For Many Marketers
- Consumers Like Relatable, Non-Obnoxious CE Ads
- Conde Nast Entertainment's Non-Salacious Series About A College Girl Porn Star
- Television News Daily - Friday, Sept. 19, 2014
- C3 Deals Help NBC Win Season
- They're Highly Touted, But These Shows Remain Unconvincing
- Marketers To NFL: 'Do We Have Your Attention Now?'
- OPA Calls 'Online' Irrelevant, Becomes DCN: Focus Now On Digital 'Content'
- TV Programmatic: The Best Of All Possible Worlds?
- Digital Video Views On Rise
- What's Your TV Name? Or Are You Just 'CATV'?
- Google To Fund Content For Some Top YouTube Creators
- Are YouTubers Really Stars? Hollywood Struggles To Acknowledge It
- '47 Brand Stands By NFL, Launches New 'Let Your You Out' Campaign
- Digital Video Growth Drives More Efficient CPMs
- Nissan Signs Up As Exclusive Sponsor Of 'The Voice'
- Video Content Holds Consumers' Attention Span Longer
- Volkswagen's Latest Video Ushers In Future of Branded Content
- FirstBank Targets Mid-Sized Business
- Twitter Pushes Networks to Tweet, Tweet, Tweet This Premiere Season
- YouTube's Revenues Rising At 23% A Year, Says Analyst
- YouTube Investing More Millions Into Video Stars
- Television News Daily - Thursday, Sept. 18, 2014
- Too Big To Fail: Why The NFL On TV Is Still On Top
- CBS' L7 Stretch, Compares Same Day Ratings To A 'Five Inning' Baseball Score
- Digital Video Views On Rise
- Tribune Publishing Partners With Contend For Native Advertising Deal
- TVGN To Transform Into POP
- Unreliable Mobile Clicks Have Bad Impact On Ad Engagement
- Adaptive Media Launches Video Ad Management Platform
- Women 50 And Over Are Not Your Parent's Boomers
- Research: Credible One-Message Ads Work Best
- Samsung Tops Landor's Breakaway Brand List
- Media Research Guru McDonough To Leave Nielsen At Year-End, No Succession Announced
- NEW! Sinatra's 'My Way' Is Ideal Swan Song For Derek Jeter In Gatorade Ad
- ITVBe Channel To Launch With Diet Coke As Main Sponsor
- Twitter Pushes Networks to Tweet, Tweet, Tweet This Premiere Season
- TV Anywhere...But The Desktop
- Advocates Urge FCC To Block AT&T's Merger With DirecTV
- How Networks' Counts Of Mobile, Tablets Will Change The TV Scene This Year
- Deep Thinking On Second Screens And TV Everywhere
- So What's A Hit TV Show?
- T/V Multitaskers: Positive Or Negative For Advertisers?
- HuffPo Eyeing Expansion Into Documentaries
- Maker Is 'Just For Laughs'
- Two Years Late, Agency Launches Vine Video Division; Maybe They'll Launch a Hyperlapse Division In 2016
- Find Your Niche: Lessons From A Widescreen Film Festival
- Television News Daily - Wednesday, Sept. 17, 2014
- Narrators And Internet Geniuses: Decoding The 'Mysteries' Of The New Fall Season
- TV Still Dominates, But Most Political Agencies Will Use Programmatic With 2014 Midterms On Horizon
- Media Research Guru McDonough To Leave Nielsen At Year-End, No Succession Announced
- Football Players Who Flopped In NFL Want To Go Back To College Days In DISH Ad
- Twitter Expands Audience Targeting Tools
- OTT Faces Challenges, Consumers Stay With Linear TV
- Tom Brady Uses All His Time-Outs In Ad For UGG Australia
- Amazon's Twitch, Disney, iHeartRadio Land On Google Chromecast
- WPP Takes 'Significant Minority Stake' In New Hollywood Digital Studio
- Broadcast TV, Newspapers, Mag Ads Down, Cable Shows Strength
- Smart TV Gains Momentum
- London Live Not Allowed To Relax Local Content Quota
- How Networks' Counts Of Mobile, Tablets Will Change The TV Scene This Year
- Tweeting About TV: Overrated Or Vital?
- Longer TV Spots May Be Better
- Networks Should Help Viewers Dump Their TV Trash
