Search results for "baidu"

• GroupM: Top 25 Media Suppliers Now Control Two-Thirds Of All Ad Spending
  While Google and Facebook remain the world's biggest advertising behemoths, four of China's media companies now rank among the world's top 10, including TikTok owner Bytedance, which barely even existed just a few years ago.
  June 21, 2021  Tags: ad spending, advertising, amazon, asia, baidu, china, cmmr, comcast, disney, facebook, google, media, research, revenue, tiktok
• What Browsers Reveal When They Share Data
  Findings from a study published Monday, which analyzed six browsers, show how they track user location and share browsing history.
  February 24, 2020  Tags: baidu, data, data management, digital, europe, google, location-based, microsoft, privacy, research, search, tracking, yandex
• Amazon Ad Revenue Estimated To Reach $40 Billion By 2023, As AI Increases Ad Prices
  AI and machine learning should attract advertisers doing business with Google and Facebook to Amazon, but by 2020 Juniper expects that overall, AI will contribute to rising costs per ad. Demonstrating that better ad targeting can match current return on ad spend will become essential.
  June 24, 2019  Tags: ad spending, amazon, artificial intelligence, baidu, digital, ecommerce, forecast, google, machine learning, research, revenue, search, voice search
• Google, Facebook, Chinese Platforms Dominate Digital Ad Growth
  Forrester reported in its Q4 Digital Marketing Tracker that Facebook saw price-per-ad growth accelerate to 43% year-over-year in Q4 2017. At Facebook and Alibaba -- which collectively accounted for 48% of the year-over-year growth in global advertising revenue in the fourth quarter of 2017 -- higher ad prices were a key driver.
  April 26, 2018  Tags: ad spending, advertising, asia, baidu, digital, facebook, google, research, retail, search