MediaDailyNews Editions for April 2015
- MediaDailyNews - Thursday, April 30, 2015
- Will All TV Median Ages Soon Be Over 50?
- Investigations Looking At MDC Partners' Potential Financial Wrongdoing Multiply
- The Modernish Blackish Family
- Brands Plan For More Programmatic Spend, But Agency Trust Issues Still Lurk
- 'Seinfeld' Deal Dominates Hulu Upfront
- USA Network Goes 'Edgy' With F-Word Ads For Upcoming Show
- Viacom Rolls Out Data-Driven Advertising Service
- Study: Viewers Engage More With TV Ads Than Video Ads
- Rand Paul Moves To Block Open Internet Rules
- Retail Brands Have Unique Opportunities For Leveraging Social Media
- Judge Freezes Assets In Liebowitz Trust Fund
- Adobe Acquires Dynamic Creative Tech, Creates An Advanced Programmatic Supply Chain
- Internet Entrepreneur Asks FCC To Stay Net Neutrality Order
- Turner Broadcasting Leads TW's Revenue Uptick
- U.S. Consumers Warming To Digital Grocery Shopping
- New YP Ad Product Offers Digital Audience Extensions
- Grupo Gallegos Wins 'Best Idea of the Year' Honors At U.S.H. Idea Awards
- MediaDailyNews - Wednesday, April 29, 2015
- Nielsen Issues Gag Order, Warns Clients Not To Disclose 'Impact'
- Episode 711: Perverse Bloodlines, Raised Hairlines, & Reverse Story Lines
- TV Doldrums: Key Adult Audiences Drop In C3 Research
- Technology, Culture And The Power Of New Markets
- Twitter, Google Partner In Ad, Attribution Deal
- Rebates: Avoid A Political Standoff And Find A Solution
- MDC Partners Stock Plunges After SEC Investigation Disclosure
- AT&T Defends Premium Pricing For Privacy
- Scripps, WPP Invest In Digital Company Refinery29
- At NewFront, Yahoo Pins Hopes On Network TV-Style Programs
- NAA Reports Record Audience For Online Newspapers
- Horizon Media Lands New Analytics Chief Rick Watrall
- YouTube Funds 4 Stars To Create Original Content
- The Backstory On The Resurgence Of BK's Chicken Fries
- Google Rolls Out A $164 Million Partnership With European Newspapers
- Bloomberg Expands, Launches 'Bloomberg Business Europe'
- Consumers Pour On Mother's Day Love For Record Spending
- Jennifer Hohman Is KBS' New Global CMO
- Maker Tightens Its Relationship With Disney
- 'Seinfeld' Going To Hulu
- MediaDailyNews - Tuesday, April 28, 2015
- Havas Returns To Meaning, Finds A 'Return-On-Meaning'
- Sideswipes: Content Is Our Greatest Asset
- ComScore, CIMM Unveil Cross-Measurement Results
- FCC Chairman Explains How Comcast-Time Warner Deal Threatened Online Video
- How Smartphone Sensors Will Change Mobile Advertising and Open the Door to Virtual Reality
- ESPN Sues Verizon For Letting Customers Reconfigure TV Packages
- ANA Advises Advertisers To Make 'Measurably Viewable' New Digital Ad Currency Standard
- MDC CEO Nadal On The Hook For $8.6 Million Improperly Reimbursed Expenses As Company's Net Loss Widens
- Execs To Increase Digital Video Ads
- All The News That's Fit To Be Virtual, NYT Pushes VR At NewFront
- BuzzFeed NewFront Pitches Virtues Of Short-Form Video Sharing
- Rubicon Completes Chango Acquisition
- Kroger Buys Portion Of Dunnhumby, Launches New Analytics Venture
- Google, Facebook, Reddit Throw Lifeline To Nepal Quake Area. Would Emergency Internet Standards Help?
- Supreme Court To Decide Whether Spokeo Can Be Sued Over Inaccuracies
- Inaugural Glass Lion Jurors Selected; Half From U.S.
- comScore's Pre-Bid Programmatic Data Now In 44 Countries
- MediaDailyNews - Monday, April 27, 2015
- FTC Opposes AT&T's Bid To Appeal Decision In Throttling Battle
- With TWC/Comcast Deal Dead, Charter May Make TWC Bid
- ANA, 4A's Unveil 'Transparency' Task Force: Will Take 'Decisive Action' To Address Concerns
- A Pitch Deck Worth A Thousand Words: Why KBS+ Wants You To Be A Startup
- Time-Shifted TV Viewing Dips For Millennials, Teens
- Death By Magic Beans
- BET Wows Audience With Persuasive Upfront Show
- Future Proofing For A World Of Autonomous Marketing Platforms
- Apple's New Watch Takes A Licking In New Horizon Media Survey
- Report Says Ecommerce To Reach $334 Billion
- McClatchy Revenues Drop Nearly 6%, Circ Up
- FCC Chairman Explains How Comcast-Time Warner Deal Threatened Online Video
- MediaDailyNews - Friday, April 24, 2015
- Piling On The Hate: Stop Fighting Unbundling
- Google's Subscription Ad-Blocking Service Arrives In Beta
- P&G Expects To Save $500 Million Through Agency Cutbacks
- Comcast Calls Off Merger With TWC
- Taking Streaming/OTT Experience To The Next Level
- Report: Comcast To Walk Away From Time Warner Cable
- Cablevision Offers Cord-Cutter Package For TV, Internet
- Netflix Viewing Rises, Impacts Trad TV Trends
- Arts Channel Ovation Unveils Bold Program Slate For Upfront Season
- CNN's Surprising New Captive Audience - Republicans!
- Forbes Launches Pulse For Interactive, Multimedia Ads
- Facebook Rolls Out Anthology, Video Partnership With Publishers
- Google Feels Rollercoaster Effect With Up And Down Revenue, Paid-Click Advertising
- WPP Posts 5.2% Organic Growth In Q1, In Line with Omnicom, Well Ahead of Publicis
- Microsoft 16-Month-Old Infograph Comes Back To Haunt It
- Microsoft Q3 Profits Beat Estimates
- WPP Launches Programmatic Audio Ads
- MediaDailyNews - Thursday, April 23, 2015
- Auditors Launch Study Analyzing Marketers' Programmatic Buys, Will Benchmark 'Working' And 'Non-Working' Media Budgets
- TV Network Brands: Taking A Hit From Streaming?
- ANA Calls Agency Financial Relations 'Disturbing,' Releases Findings To Back It Up
- Ad-Blocking Crisis: Time Publishers Got Tough On Digital Shoplifters
- Coca-Cola Launches $400 Million U.S. Media Agency Review, The First In A Decade
- Are ESPN, Fox Sports And NBC Sports And Others Now Worried About 'A la Carte' Programming?
- IAB: Digital Ad Revenue Approaching $50 Billion Annually
- At Uptown Upfront, MTV Screams For Advertiser Attention
- Local Media Programmatic: Low CPMs, But Long-Term Future Looks Bright
- Facebook Ad Revs Top $3.3B Year-To-Year
- Viacom's First Trade Marketing Campaign Showcases Creative, Brands
- Nielsen Buy Segment Dips, Watch Biz Grows
- Valpak Unveils Coupon App For Apple Watch
- Facebook Says 'Hello,' Debuts Business App
- MediaDailyNews - Wednesday, April 22, 2015
- Episode 710: Sacred Ground, Or Does Attention Make Don and Betty 'Ooze'?
- Senators Seek To Block Comcast's Merger With Time Warner
- Mindless Media Is The New Fast Food
- Rocket Fuel Probes Voters, Finds Digital Influences Swing States
- Clients May Be Shooting Themselves In the Foot With Demands For Extended Payment Terms
- Publicis Groupe Reports 0.9% Organic Growth; Q1 Results Boosted By Sapient Buy And Exchange Rates
- Congress Considers Freeing More Spectrum For Mobile Broadband
- Pro Bono Goes Programmatic, Pubmatic's Goel Joins Ad Council Board
- Yahoo Search Improves, But Misses Analysts' Estimates
- Omnicom Reports 5% Organic Revenue Boost In Q1
- 'Wall Street Journal' Bows New Site, Consistent Cross-Platform
- Gannett Broadcast Revs Hit Nearly $400M, Digital Ads Up In Q1
- Google's Lobbying Spending Reaches New Heights
- Which Food and Beverage 'Power Brands' Are Really Winners ... And Why?
- Waldorf Astoria, Harper's Bazaar Partner For Multiplatform Campaign
- Facebook Tweaks News Feeds, Personal Posts To Trump All
- HSN Taps Aylward As CMO
- MediaDailyNews - Tuesday, April 21, 2015
- Breaking Out Of Legacy Measurement: Q&A With Marketo's Ellen Weinstein
- Nielsen: Microsoft TV Campaigns Expand Social Presence
- Programmatic TV: Lines Of Demarcation
- Less Ads Mean Streaming TV Tops Traditional Viewing
- Will Viewability Measurement Become The Next Click-Through Rate?
- IPG Takes Stake In Samba TV
- To Reach Gen Y, Big-Name Brands Tap Sharing Economy
- Twitter Tweaks Messaging Service To Compete With Facebook
- Google's Mobile Algorithm Opens The Door To IoT Campaigns
- Pure Leaf Iced Tea Debuts First TV Spot
- Longtime Ad Vet Bratches Exits ESPN
- Jeep Taps X Ambassadors For New Chapter Of The Campaign For 2015 Renegade
- Yahoo Makes Data Anomalies Work Through Webscope, But Not For Marketers
- Verve Mobile Taps Acxiom's Stirratt As CEO
- CBS Rules Sunday With 'CMA,' 'Masters'
- 'Guardian' Tests International Home Page
- Former Omnicom Exec Tim Love Joins BoomAgers
- BuzzFeed Killing Content At Advertisers' Request
- MediaDailyNews - Monday, April 20, 2015
- Google DoubleClick Network Hit With More Malvertising
- National TV Ads Weak In Q1, Digital Makes Big Gains
- Consumers Concerned About IoT Data, Privacy
- Verizon FiOS Latest Co. To Offer Custom TV Package
- Horizon Wins Lindt Media Assignment
- Utter Doom: The Anniversary
- Traditional Television Viewing Continues To Grow
- Eye Corp Bows Jukebox Network
- Teens Crave Experience; Constant Upgrades
- Plum Organics' First National Campaign Seeks To Catalyze 'Unfiltered' Sharing Among Parents
- Q&A: Cadillac's Ellinghaus Talks About The Big Picture
- Nativo Taps Moat For Viewability
- Microsoft Moves Onto Google's Android OS Open Territory
- Cotton Inc. Shuns Celebs To Win Gen Y Hearts
- Horizon Media Corrals $350 Million STX Studio Account
- Y&L Wants To 'Uneducate' You About East Africa
- Report: DOJ Staff Wants To Block Comcast-Time Warner Merger
- MediaDailyNews - Friday, April 17, 2015
- The Next Ad Blocker: Social Media
- Yahoo, Microsoft Restructure Search Alliance
- NY Times Names Ad Chief Kopit Levien CRO, Gives Her Consumer Marketing Too
- Connective Media Turns Sports Into A Global Commodity
- Dentsu Kick-Starts Fund, Has Yen For Startups
- More Adults Watch TV-Video Content
- Pot Talk: Radio Stations Adopting Marijuana Formats
- MEC Launches New E-Commerce Consultancy
- Disney Stock Rises On New "Star Wars" Trailer; Netflix Higher On Global Forecasts
- Google Adds Programmatic TrueView Ad Buying Format In DoubleClick Bid Manager
- Periscope Trumps Arch-Rival Meerkat In Tweets
- Netflix Vows To Avoid New Data-Cap Deals
- Gannett, ViewLift To Develop Sports Video Services
- Tumblr Debuts Sponsored Day Ad Units
- Revlon Reported Bidding On P&G Brands
- YouTube Is 'Garbage Can,' Says Jerry Seinfeld
- Coke Leverages Mobile Commerce
- 'Moone Boy' Just Might Be The Best Sitcom In The Entire World
