
- MediaPost Weekend - Sunday, March 1, 2015
- Advocates Say White House Privacy Proposal Filled With Loopholes
- Six Signs We're In The Postdigital Age Of Advertising
- Car, Retail Ads Slow Down On Broadcast TV
- Stumbling Badly In The Next 12-24 Months?
- FCC Bans Broadband Providers From Blocking Traffic Or Creating Fast Lanes
- Magna Global: A Stronger U.S. Economic Environment Will Boost 2015 Ad Market
- How Advertisers Can Lead the Fight Against Digital Piracy
- The Oscar And The Helix: Changing The Academy's DNA
- Big Heart, Small Ratings: 'Parks and Recreation' Says Good-bye
- Web Growth Dips, Facebook Keeps Pushing Internet Expansion
- Digital Advertising Alliance Launches Opt-Out App
- Alex Bogusky to Launch Social-Good Start-Up
- Rubicon Project Sees $41.8M Revenue In Q4, Up 49% YoY
- Century 21 Kicks Off 2015 Efforts Without CMO
- Oscar Ratings Lowest In 8 Years, Key Brands Draw Big Engagement
- 2015 Ad Market Gets Off To A Positive Start: January Posts 5% Gain, Due Largely To Digital
- Oscar Wasn't As Popular In Social Media Circles This Year
- Big Brands To Investors: We're Boosting 2015 Media, Especially Digital
- Qualia, BlueCava Partner For Real-Time Intent Targeting
- Dead Tweeting The Oscars!
- Google Pays $25 Million For .App Web Domain
- Havas Acquires mCommerce Specialist Plastic Mobile
- Oscar-Nominated Movie Piracy Costs Millions
- Radio Slipped in 2014, Digital Growth Slowed
- Cadillac: Walk Softly And Carry Your Stick-Shift?
- Obama 'Optimizer' Davidsen Joins Rentrak, Will Oversee Political Tech
- IAB Releases Native RTB Specifications
- Sideswipes: We're Doing Pretty Good On Digital Sex - Now We Just Need Intimacy
- AudienceXpress Licenses Rentrak Data, Adds Ratings To Programmatic TV Ad Buys
- Mediaocean Integrates Rentrak Ratings, Offers 'One-Stop' TV Buys
- Stop The Dresses: BuzzFeed Sets Record, No Kittens Involved
- 'NY Daily News' Is Up For Sale
- Fox Names Marchese President Of Advanced Advertising
- Rick Perry Taps Targeted Victory For 2016 Presidential Campaign
- Nielsen To Roll Out Controversial 'Viewer Assignment' Method, Will Model Audience Estimates In Non-People Meter Homes
- MediaPost Weekend - Sunday, Feb. 22, 2015
- Oscar-Nominated Movie Piracy Costs Millions
- Darden Puts $200 Million Media Assignment In Review
- Horizon Media Developing Mood-Based Audio Planning Tool
- McDonald's 'Pay With Lovin' Pays Off In WOM, Intent
- Cadillac: Walk Softly And Carry Your Stick-Shift?
- Nielsen To Launch 'Ratings Stabilization' In 31 Markets
- Media Usage Does Not Always Mean Ad-Reach Opportunity
- Nielsen To Roll Out Controversial 'Viewer Assignment' Method, Will Model Audience Estimates In Non-People Meter Homes
- American Legacy Shifts $50 Million Media Assignment To Assembly
- 'Telegraph' Spiked HSBC Stories To Keep Ad Biz, Journo Alleges
- Snapchat Valuation Pegged At $19B, Media Brands Invest In Service
- AT&T Charges Kansas City U-Verse Users $29 A Month To Avoid Tracking
- KSL Trustee Claws Back $1.75 Million From Sweet'N Low Parent
- Facebook To Debut Product Ads, Boost To Brands
- Havas, NewsCred Strike Global Content Marketing Accord
- TV Upfront Spend Shifts, Cable Grows Steadily
- Publicis Groupe In Talks To Acquire Press Agency Relaxnews
- FTC Urges Court To Let Throttling Lawsuit Proceed Against AT&T
- Lord, Blessed Is The Man Who Trusts in You. Forbes, Not So Much
- Forbes Puts Native Ad On Cover
- What A Long, Strange Media-Death Week It's Been
- Kraft's CMO Among Execs Leaving As New CEO Changes Management Team
- MediaPost Weekend - Sunday, Feb. 15, 2015
- Forbes Puts Native Ad On Cover
- What A Long, Strange Media-Death Week It's Been
- Kraft's CMO Among Execs Leaving As New CEO Changes Management Team
- Viewability: No One Else Has It, Either
- Pinterest Teams With Apple, Lets Users Pin Apps
- Native Advertising Is The Future, But It Means Nothing
- Publicis Groupe Reports Q4 Rebound With 3.2% Organic Growth
- WPP To Acquire 'Substantial' Stake In comScore: Develop Cross-Media Audience, Campaign Measurement
- Let's Rethink How Advertising Works
- Publicis' Levy: Marketing Risks Being 'Uberized'
- Samsung's Smart TV Privacy Policy Draws Questions On Capitol Hill
- Viewability Hot-Button Issue At IAB Summit
- Facebook Rolls Out ThreatExchange To Share Security Info
- Williams, Stewart Stories Are Not Linked, But It's Fun To Connect Them Anyway
- Wells Fargo Launches Media Review
- Time Inc., MediaMath Partnership Brings Programmatic To Print, Enhances Audience Targeting
- Fit To Print: Target Buys Time Print Ads Via Programmatic
- Samsung Reworks Privacy Policy For Smart TVs
- ABC Sells Out Oscar Ads At $2M Per 30-Sec Spot
- Mediaocean Integrates With Facebook's Atlas, Enables Access To 'Cookie-Less' Ad Serving Data
- But Wait, There's More: New (And Improved) Fronts Expand By 50%
- Can A Public Company Keep A Start-Up Attitude?
- Ad Industry Unveils New Anti-Piracy Program
- Sideswipes: Data, The Way You Know It, Is Dead
- IAB Appoints WPP's David Moore To Chairman Of Newly Formed Tech Lab
- Will Your Thermostat Destroy Your Life? It Might. It Just Might
- Lawmakers Ask FCC, FTC To Investigate Verizon's Tracking Technology
- Don't Hate On Valentine's Day: Relationship Marketing in 2015
- Who's Winning Valentine's On Social? Lego, Of Course!
- Millennials And Valentine's Day
- The Valentine's Day Gift Exchange
- Valentine's Day: One 'Holiday' That Hasn't Gone High Tech
- MediaPost Weekend - Sunday, Feb. 8, 2015
- Lawmakers Ask FCC, FTC To Investigate Verizon's Tracking Technology
- Brian Williams And The Fog Of Ratings War
- Publicis Groupe Completes $3.7 Billion Sapient Acquisition
- Horizon Media Strikes Rentrak TV Ratings Deal
- "I'm not upset that you lied to me, I'm upset that from now on I can't believe you."*
- Non-Human Traffic Not Rampant, Finds comScore, But It Still Plays A Role
- Interpublic And Elliott Management Strike Deal That Nixes Proxy Fight For 2015
- SMG Strikes Deal To Integrate 'Granular' Set-Top Data Into TV Planning/Buying System
- Reuters Debuts Reuters TV, Geared To 'Netflix Age'
- FCC Chairman Unveils Plan To Declare Broadband A Utility, Apply Neutrality Rules To Mobile
- Initiative Wins Papa John's $130 Million Media Business
- FCC Chairman Unveils Plan For 'Strongest Open Internet Protections' In Agency's History
- #Trending: Real, Human Emotion In Advertising!
- Realogy Puts $115 Million Media Assignment In Play
- Consumers 'Blind' To Branded Content on Social Media
- Google Could Compete With Uber Using Driverless Cars, DoT Looks At Road Map For Future
- The Trouble With Trying To Stand On The Shoulders of Giants
- Amazon Opens Physical Store, Amazon@Purdue, More To Come
- Sideswipes: How To Get Yourself To Care More About Privacy
- TV Wins: Super Bowl XLIX Draws 114M Viewers
- Yahoo Continues To Take Search Market Share, Google Declines
- Budweiser, Domestic Violence PSA Lead Best-Viewed Super Bowl Ads
- 'Your a Traytor, You But Ugly Kosheralist Pusstard' Click Here to Learn More!
- Verizon Promises To Let Customers Avoid Tracking Program
- What A Great Time To Remind You That Football is Stupid
- MediaPost Weekend - Sunday, Feb. 1, 2015
- The Super Bowl Of Deflated Expectations
- Verizon Promises To Let Customers Avoid Tracking Program
- JWT Confirms Launch Of Digital Network Mirum
- No Surprises: Super Bowl Ads Revealed On YouTube, Social Media
- What A Great Time To Remind You That Football is Stupid
- FCC Says Broadband Now Means Speeds Of 25 Mbps
- Where Have You Gone, Go Daddy?
- ANA Projects 'Substantial' Surge In Native, Finds Ethics And Disclosure Remain Big Issues
- Havas EHS, Havas Discovery Merge To Become Helia
- Brands Prepping 'War Rooms' For Real-Time Marketing During Super Bowl
- Google's Waze Real-Time Reporting App Criticized For Tracking Police
- Apple Ripe To The Core: Reports $18B In Net Profit
- TV's Addressable Future Is Closer Than You Think
- Yahoo To Spin Off Alibaba Stake, Reports Earnings
- Mark Read To Take CEO Reins At Wunderman
- Snapchat Launches Media Platform Discover
- Forecast: Global Ad Spend Slows, Highest In Emerging Markets
- Conde Nast Launches 23 Stories For In-House Native Ads
- Broadband Providers Say Consumers Don't Need Speeds Of 25 Mbps
- Consumers Say Ads Are Now Less Informative About Products
- Ad-Supported TV Tops Online Video
- Top 7 Things Nobody Will Miss When The Internet Disappears
- Unilever Launches Global Media Review
- Is This TV's Worst Show?
- MediaPost Weekend - Sunday, Jan. 25, 2015
- Scouting Report: Why Cookies Were CES' Next Big Thing
- Microsoft Unveils HoloLens, Readies Next Phase Of Interactive Advertising With Holographs
- 'Sports Illustrated' Lays Off All Staff Photographers
- Is This TV's Worst Show?
- Google's Schmidt Tells Us The 'Internet Will Disappear,' Microsoft Bing Defines What That Means
- A LUMA-style Depiction Of TV As It Collides With Digital
- Snapchat Story, Pre-Game Spot To Support New Mtn Dew Kickstart Flavors
- I Cried That I Had No Bread Bags For My Shoes -- And Then I Met A Man With No Feet
- Let's Talk About That Vox Media Super Bowl Ad
- comScore Brings Pre-Bid Data To Programmatic Marketplace
- Hipcricket Files For Bankruptcy Protection, SITO Mobile To Buy Assets
- What Does Your Location Say About You, Really?
- Newcastle 'Milks' Pre-Game Buzz
- JWT To Consolidate Digital Brands Worldwide Under New Agency Called Mirum
- 2015 Will See The Rise Of Dark Social
- Industry Applauds Obama's State Of The Union Focus On Digital Concerns, Country Favors Taxing Wealthy
- OTA Releases Guidelines On Privacy Assessment, Best Practices
- Closing The Gap Between Targeting And Performance
- Where Viewability Is Today -- And Why It's Critical For Digital's Tomorrow
- Used Car Dealers And Carny Folk....You're Lookin' Good!
- IAB Study: Programmatic Tech, Data Remain Daunting Challenge Marketers Will Overcome
- Sideswipes: 10 Things You Never Knew Celebrities Do With Media Buys
- NBC Offers Free Super Bowl-Themed TV Everywhere Trial
- MediaCom Takes CMA Best In Show For Pennzoil's Mario Karting
- Rentrak, WPP's Kantar Shopcom Strike Data Exchange Deal
- Publishers As Matchmakers
- GOP Unveils Net Neutrality Bill That Limits FCC's Power Over Broadband
- Forrester: Pinterest Doesn't Work For Marketers
- NBC To Release Daily Digital Video Estimates Of TV Shows
- Overarching Concerns About McDonald's
- MediaPost Weekend - Saturday, Jan. 10, 2015
- Terrorists Kill 12 At French Magazine 'Charlie Hebdo'
- SMG Unveils New Global Operating Structure
- It's 2015 -- Do You Know Where Don Draper Is?
- FCC Chair To Propose Redefining Broadband As 25 Mbps
- Six Things You Won't Believe Happened At CES. #5 Is EVERYTHING!
- Kimberly-Clark Explores The Next Big - And Smallest - Things In Consumer Tech
- Broadband-Only Homes Accelerate Cable TV Declines
- The Data DNA Behind The Person
- Bluetooth at CES Gives Beaconing a Boost
- Real-Time With Randi Zuckerberg
- Intel Shows Google, Microsoft How To Build Tiny Wearables, Big Robots, Hovering Drones At CES
- Verizon CEO Rejects Rumors Of AOL Bid
- Things And Things And More Things Connected As CES Opens
- CES: The Next New Gadget Is TV
- Havas, Universal Music Alliance Taps Behavioral Data For Insight Into Musical Tastes, Perceptions
- Disservice With A Smile
- Digital Media M&A Predicted To Pick Up Steam In 2015
- CES & the Future World of Connected Cars, Wearables & Commerce