MAD Agency Daily Editions for February 2016
MAD Agency Daily - Monday, Feb. 29, 2016
Agency's Content Marketing Play Begs Brands Not to Go In-House
No Sitting!
Dieste Wants Interns To BS Their Way Into An Internship
Mobile First: There's A Consumer Behind That Phrase
Top Reasons Agencies Lose Pitches
SCC Wins Friendly's Ad Account
Keds Proclaims 'Ladies First' With Celeb-Backed Campaign
Report: Women Believe Female Role Models In Film, TV Influential In Their Lives
NBC, American Express Strike Leap Day Deal
Oscar Night: Did Marketers Miss Out?
NEW! Boneshaker Beer Ad Pokes Fun At Typical Beer Cliches
REVOLVING DOOR: Adam Broitman Joins MEC As Managing Partner, Account Director
BIZ DEV: Doner Named First AOR For Truck Hero
MAD Agency Daily - Friday, Feb. 26, 2016
Four-Year-Old Snapchat Signs Measurement Deal With 93-Year-Old Audience Measurement Firm
IDComms Conducting Transparency Survey
Where The Best Planned Ads Go Wrong
Havas Reports 2015 Growth Of 5.1%; Revenue Tops $2 Billion
The Simplicity Imperative
Y&R Helps Decking And Railing Maker Show Its Fashionable Side
Checker's & Rally's Tells BK It's 'Time To Compare Wieners'
Lawmaker Proposes DTC Ad Moratorium
NEW! Strongbow Hard Cider Campaign Features Actor Patrick Stewart
REVOLVING DOOR: Christa Carone Joins WPP's Group SJR As COO
BIZ DEV: OMD Wins Sony Music NA
MAD Agency Daily - Thursday, Feb. 25, 2016
Mullen Lowe's SXSW Panel Is Going To Start A War Between Nutrition Bloggers And Actual Nutrition Experts
Management Shakeup At Mindshare North America
OMD Adds More Sony Business
NBCUx Expands Programmatic To Linear TV
Kinetic, Fuel Intelligence Link OOH Spending To Social Media Activity
Ad Vets Launch BrandStar Agency And Content Marketing Firm
Perfect Fools Taps Vine Star For Wybo Vodka
Agencies, Social Media, Tech Firms Meet In D.C. To Discuss Countering ISIS Propaganda
Facebook Reactions: Your Newsfeed Is About To Get A Little Emotional
What Grandma Thinks About Our World
NEW! Hard Work Pays Off In Santa Margherita Wines Ad
REVOLVING DOOR: Annette Berry Named Group Design Director At Droga5 New York
BIZ DEV: Republica Named Digital, Social Media Agency For eMerge Americas
MAD Agency Daily - Wednesday, Feb. 24, 2016
Jack Morton Worldwide Says Big Data Is So Yesterday, Launches Small Data Practice
Dentsu Aegis Launches New Agency To Service $200 Billion B2B Sector
Arnold Worldwide Helps Millennials Get Over Realtor Anxiety
Movie Fans Want 'The Revenant' For Best Picture And Its Star For Best Actor
New Ads And A Branding Makeover For KERA
Jon Lee Joins Atomized As CTO
The Face Of Disruption
NEW! Under Armour Launches 90-Second Tribute To US Women's Gymnastic Team
REVOLVING DOOR: Bryan Michurski Joins Bernstein-Rein As Group Creative Director
BIZ DEV: LevLane Wins Hatfield Quality Meats And Farm Promise Brands
MAD Agency Daily - Tuesday, Feb. 23, 2016
Copywriter Launches 'Help Kenya Not Kanye' - Which Transforms Kanye's Idiotic Antics Into Something Worthwhile
Elliott Management Makes Profit On Sale Of IPG Stock
Clarins Turns To Maxus For Beauty Campaign
Jet Blue: Consensus Builder
Market Volume Crashes In January, Posts Strongest Start Of A New Year Ever
Connected TV To Grow 17%, Chromecast Has Big Plans For 2016
CMOs Want To Know: Which Naked Disney Princess Are You?
NEW! Captain Obvious To Run For President... Literally
REVOLVING DOOR: Mick Mahoney Named CCO Of Ogilvy & Mather London
BIZ DEV: Yamamoto Adds Four Clients To Roster
MAD Agency Daily - Monday, Feb. 22, 2016
In Reddit Post, Successful Agency Exec Admits He Has No Idea What He's Doing
Google Drops Text Ads From Right Side Of Search Results Page, Agencies Weigh In
This Ad Man Was Sick of His Dog Sh*tting on His Work So He Quit And Opened A Bike School
Judge Tosses Starbucks/72andSunny Copyright Suit
Ads To Appear In Facebook Messenger
LevLane Lands Hatfield Meats Biz
Bloglovin' Expands With Acquisition Of Sverve
Appboy's Mobile 'Accelerator' Pitch
Tim Cook's Privacy Fallacy In Apple Vs. F.B.I.
Tech Companies, Online Security Experts, Democratic Lawmakers Back Apple Against FBI
NEW! Stolichnaya Runs Naked Ad In Playboy's First Nude-Free Issue
REVOLVING DOOR: Marcello Magalhaes Named CSO Of Leo Burnett USA
BIZ DEV: DeVries Global Awarded Milk Makeup
MAD Agency Daily - Friday, Feb. 19, 2016
These 17 Campaigns Won Both Cannes Lions And Gold Effies
MDC's Organic Growth Up 7.1% For 2015
PM Digital And NetBooster Partner To Form Mega-Performance Marketing Agency
Paid, Owned, Bought & Sold: 'Earned' IPG Unit Golin Acquires Brooklyn Bros.
Walton Isaacson Execs Named 'Black Enterprise' Top Women in Advertising And Marketing
MediaCom Strikes 'Cultural Connections' Pact With Hofstede Centre
Media Auditor Says GroupM Deal Lacks Transparency And Hurts Clients, Media Companies
MMGY Global Gets Cash Infusion To Fuel Expansion
Max Borges Agency Sets Up Shop In NYC
Morning Again And Again In America
Is The Creative Of The Future A Computer?
NEW! Snickers Showcases Retouching Nightmares On Back Page Of SI's Swimsuit Issue
REVOLVING DOOR: Mick McCabe Joins Publicis Worldwide As Global Chief Strategy Officer
BIZ DEV: Deutsch Wins Green Giant
MAD Agency Daily - Thursday, Feb. 18, 2016
Marketers Still Spending Wildly on Social But Only 11.9% Can Prove ROI
Grey's Michael Houston Promoted To Global President
Publicis Launches VivaKi IQ Academy To Better Educate Employees On Programmatic, Technology And Data
Camp + King Selected To Lead Upcoming UGG For Men Campaign
Publicis Groupe Agencies Help Promote One Really Famous 'Room For Rent'
Snickers Satirizes Retouching In 'SI' Swimsuit Issue Ad
A Less-Disruptive Advertising Future
NEW! CrossFit Facility Creates 'Fit Nesting Dolls' To Track Client Progress
REVOLVING DOOR: Deutsch Appoints O'Brien And Scheideler To Partner
BIZ DEV: Foster Farms Names Deutsch As AOR
MAD Agency Daily - Wednesday, Feb. 17, 2016
Two Ad Guys Launch Strange Greeting Card Company
Walmart And MediaVest Part Ways After Nine Years
In Strange Twist, Two MRY Execs Give Notice To Each Other Only To Realize Both Are Leaving The Agency
Management Shakeup At FCB's NY Office
Deutsch Cooks Up Foster Farms Business
MeringCarson Touts 'Mana' For Tahiti
Gyro Hires Former British Minister To Head Agency's Sustainability Practice
Is Amazon Creating A Personalized Store?
A Valentine To The Agency Business
NEW! #KeepItInYourPants Is Not What You Think
REVOLVING DOOR: Steve Lynch Joins mono To Head Up Strategy Talk
BIZ DEV: Bob Gold & Associates Adds Toberman Neighborhood Center To Roster
MAD Agency Daily - Tuesday, Feb. 16, 2016
This Agency Built A Bar So Employees Would Be More Honest
Miami Seeks New Ad Agency
Revenue, Profit, Organic Growth All Up At Dentsu In 2015
Space150 Cooks Up 'Timeless' Red Baron Campaign
Smith Bros. Targets Vets For Putney
How to Find an Agency You'll Love
First Lane Bryant Ads Dive Into 'Sports Illustrated Swimsuit'
NEW! Shy Neighbors Get Together Thanks To Cat And Lenovo Tablet
REVOLVING DOOR: Jennifer Napolitano Named Senior Partner, Director Of Biz Dev At Mindshare North America
BIZ DEV: PadillaCRT Named AOR For YANMAR America Corporation
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