MAD Agency Daily Editions for May 2017
MAD Agency Daily - Wednesday, May 31, 2017
Here's Some Swill: Meat Processor Claims To Create First Sustainable Billboard
Sprint Shifts Its $700 Million Media Account To Horizon Media
Zenith: Traditional Channels Still Dominate Media Consumption
WPP's Latest Content Deal: A Stake In New York's 88rising
And Don't Forget Your Helmet: Isobar Brazil Orchestrates 'Safety Bike Radio' Campaign
Odds And Endings: Aniston's Eyes, And The Sins Of The Fathers
Making An 'Effie' Agency Culture
Russian Search Engine Yandex Faces Treason Charges In Ukraine
NEW! Castorama Creates Storytelling Wallpaper For Ever-Changing Bedtime Stories
REVOLVING DOOR: Organic Named Michelle Tang Chief Growth Officer
BIZ DEV: BARU Named Media AOR For Treasury Wine Estates
MAD Agency Daily - Tuesday, May 30, 2017
P&G Re-bundles Its Ad Account In The UK
Effie Worldwide Names Most Effective Global Marketers
NYC Scrambles To Counter Trump's Negative Tourism Impacts
Ad Fraud Found In Google Play's App Platform
Team One Hires New Media, PR And Experiential Leader
Beringer Parent Treasury Wine Consolidates Media Duties With BARU
Red Robin's 'Born To Burger' Campaign
Part 13, Fake Fact
NEW! Release The Crack, Embrace Your Inner Plumber, Says Liquid-Plumr
REVOLVING DOOR: Chris Garbutt Promoted To Global CCO Of TBWA Worldwide
BIZ DEV: Giant Spoon Named First U.S. Media AOR For Pinterest
MAD Agency Daily - Friday, May 26, 2017
Political Ad Showcases Alleged 'Body Slam' Of Reporter By Montana Candidate
MeringCarson Lands JetSuiteX Media, Creative AOR
Laughlin Constable Taps Havas Vet For New Media Role
Deutsch Appoints CSO For Its LA Office
REVOLVING DOOR: Jack Morton Hires 6
NEW! Chick-fil-A Cows Go On Vacation, Barn Rentable On Homestay.com
Time To 'Do More Digital' -- But Rationally, Not Blindly
Mossberg: 'Computers' Fading Away
Study Shows 3% Of Sources Cause 68% Of Ad Fraud
BIZ DEV: The Story Room Scores Gold Cup Digital Duties
MAD Agency Daily - Thursday, May 25, 2017
In New Campaign, Everlast Says Female Athletes Don't Get The Recognition They Deserve
Consumers Don't Like 'Political' Brands; Ad Pros See Heightened Interest In 'Values' Marketing
Programmatic's Impact On Agency Compensation Model
Bot Fraud Estimated At $6.5B Globally In 2017, ANA Says
Brand Pivot For Mike's Hard Lemonade
Apple, Google Lead Forbes Most Valuable Brands List For 2017
Ghazi Appointed CEO WPP's Data Alliance
The New Ad Trifecta: Data, Agency, TV
NEW! #CheckNews: The Slowest, Most Accurate Search Engine
REVOLVING DOOR: Danielle Aldrich Upped To President Of CP+B West
BIZ DEV: Colle+McVoy Wins Jackson Hole Tourism
MAD Agency Daily - Wednesday, May 24, 2017
Yank This, You Bloody Bots!
Media Storm Wins Perry Ellis Business
Management Shakeup At CRM Shop Ansira As CEO Departs
Dentsu Aegis' MKTG Signs On For Bogusky-Backed Video Venture Brandzooka
Havas Group Launches 'Control Tower' For Programmatic Trading
Reyka Vodka Doubles Down On Portland With New Campaign
Cheil's Barbarian Hires Razorfish Vet For CTO Role
Celebrity Endorsers Are Not Influencer Marketing
Flow And The Machine
NEW! Duracell: The Battery For Camping, Gaming, Removing Ear Hair
REVOLVING DOOR: Tim Maleeny Joins R/GA As Executive Director, Brand and Marketing Strategy
BIZ DEV: TBWA\India Wins Modern Food Enterprises
MAD Agency Daily - Tuesday, May 23, 2017
Are Bots Taking Over Adland?
Commissions Rebound As Agency Comp Model: Fees, Incentives Begin To Recede
MullenLowe Lands Taiwan Airlines North America Account
Michelle Tang Jumps From FCB To Organic, Becomes Chief Growth Officer
Size Matters: Universal Promotion For New 'Mummy' Film Includes Giant LA Sarcophagus
For Social Investment Is In-House Or Agency The Better Approach?
Smirnoff #LoveWins Bottles Feature Real LGBTQ Couples
Much Adieu About Nothing
NEW! Hint Books: For Adults Living At Home Who Need To Move Out
REVOLVING DOOR: Doner Hires 11
BIZ DEV: Capital Goods Wins First Client, Taos Ski Valley
MAD Agency Daily - Monday, May 22, 2017
Publicis Groupe Says It Was Falsely Accused Of Sketchy Accounting
Agency Execs Focus On Voice For Brand Engagement
Report: GroupM Tops In Q1 New Business
Ad-Tech Firms To Form Open-Source Initiative To Address Transparency Issues
Florida Group Seized By Big Idea! Uses Clickbait To Market Itself!
Grey, UNICEF Partner To Teach Kids Marketing Skills
Part 12, Fenwick
Battle Of The Network Scars: The Return of 'Botched'
NEW! Toyota's Crash Test Dummies Look For Alternate Means Of Excitement
REVOLVING DOOR: Celia Jones Named Brand Director Of The Escape Pod
BIZ DEV: SixSpeed Awarded MLS Work
MAD Agency Daily - Friday, May 19, 2017
GroupM Names New Chief Technology... Uh... Transformation Officer
CP+B's Lori Senecal Leaving Agency Business
Harrah's SoCal Resort Is Now In A 'Funner' Place
Experience This: Grandesign Gobbles Up Hadley Media In Mid-Seven-Figure Deal
P&G's Lonely Battle To Improve The Media Ecosystem
Lindsay Pattison's Second Day Job At GroupM: Chief Transformation Officer
ANA Gives Advertisers Guidance To Combat Lack Of Transparency In Programmatic
NEW! Helsinki's 'Men Of Rock' Statues Receive 3-D KISS Masks
REVOLVING DOOR: Baldiri Ros Named ECD Of Gyro Madrid
BIZ DEV: LRXD Named AOR For Matchbox
MAD Agency Daily - Thursday, May 18, 2017
The Eight Companies Selected For R/GA's Tech Venture Studio
Samsung, WPP Shops Reimagine The Pop-Up Store
Capital Goods Agency Lands First Client
Grey Matter: Agency's Centennial Logo Incorporates Brainwaves Of Its Staff
Serta Launches First 'Masterbrand' Campaign
NBA Launches Spot Featuring The Legendary Dr. J
Google Rebuilds AdMob, Offers New Digital Payment Options And Partner Program
Sling TV, SpotX Partner To Serve Video Ads Programmatically On OTT Devices
NEW! Dos Equis' 'Most Interesting Man' Is Original Wedding Crasher
REVOLVING DOOR: John Mangano Joins Digitas Health As SVP, Strategy
BIZ DEV: CP+B Named Global AOR For Embraer
MAD Agency Daily - Wednesday, May 17, 2017
Here Are The Five Key Pillars To Great Creative
OMD, MEC Retain Activision Blizzard Media Assignments
Publicis Probes Affluent Asian Travelers In New Report
Dalton Agency Merges With Bill Hudson Agency In Nashville
IAB Tech Lab Officially Releases Dynamic Content Ad Standard
McDonald's Apologizes For Ad Seen As Trivializing Bereavement
Ecole Weinstein Departs Havas For FCB
Why TV's Upfront May Not Be Doomed
NEW! Would You Put Spray Cheese On Steak? Toyo Tires Wants To Know
REVOLVING DOOR: Dan Goodman Joins RAPP As Director, Business Development
BIZ DEV: 5W Public Relations Awarded Servcorp Work
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