by Jack Loechner on Mar 3, 6:15 AM
According to a recent Nielsen study, Hispanic American adults are avid radio listeners, as 97% of this population tunes in each week, and since 2011 the weekly national Hispanic radio audience has grown from 36.5 million to 40.4 million.
by Jack Loechner on Mar 2, 11:30 PM
... Of special note, says the report, 85% of all advertisers confirmed their latest local cable TV ad campaign provided an excellent return on their investment.