A new Hub Research Entertainment survey finds 53% of respondents view advertising video-on-demand services as having an ad experience that is "a lot better" or "a little better."

A majority of advertisers plan to increase CTV ad spend this year by an average of 21%, a study finds.

A Hub Entertainment Research study finds 19% of respondents "might/might not" have ad-supported services in a year vs. 10% who "might/might not" have ad-free services.

A huge chunk of streaming subscribers are "re-subscribers," at 42% -- younger viewers who are 18-44 years old and more likely to be in family households.

Netflix is estimated to have given the "green light" in Q1 to 225 new global TV original new series, vs. Amazon Prime Video at 50 and Paramount, Comcast-NBCU and Apple TV+ in the 25-50 range.