MediaPost Weekend Editions for May 2018
- MediaPost Weekend - Saturday, May 26, 2018
- Most Of TV Chooses To Ignore Memorial Day
- Memorial Day Opportunities Link Search With DOOH And Mobile
- Group Files First GDPR Complaints Against Facebook, Google
- Media Buyers: GDPR Will Make 43% Of Consumer Targeting Data Unusable
- Only A Third Of Consumers Opting In To GDPR Compliance
- Companies Urged To Extend GDPR Privacy Standards To U.S.
- Consumers Aware Of Data Compliance Outreach, Generally Opt-Out
- Ghostery Tells Users It Has Them 'Covered,' Proceeds To Blow It
- Almost Half Of All Firms Not Ready For GDPR: Study
- How Can The 'LA Times' And So Many Smart People Get GDPR This Wrong?
- GDPR Will Curtail Zuckerberg? Don't Be So Ridiculous
- Zuckerberg At VivaTech: 'Everyone Cares About Privacy'
- Publicis Unveils AI Platform 'Marcel'
- Havas Has Big AI Plans Of Its Own
- Sadoun And His Team On What Drives Marcel
- Trump Violates First Amendment By Blocking Critics On Twitter
- The Levy Solution: Spend 5% Of TV Budgets On Audience-Based Delivery
- Finger Lickin' Good: KFC Serves Its $234 Million Media Business To Wieden+Kennedy
- Comcast Confirms Bid For Fox Businesses
- Fiat Chrysler Puts U.S. Media Assignment In Review
- Senators Want FCC To Probe Fake Net Neutrality Comments
- Another GroupM-er Goes To The Supply-Side, Pangis Named NCC Chief
- Did GroupM's Programmatic Tax Stats Just Make The Case For Blockchain?
- DAA Creates Icon To Disclose Political Opposition Ads
- Consumers Respond To #Hashtags, Not @Handles
- 'Middle' Marches On: Farewell To One Of TV's Best Shows
- It's Settled: Here's The Best Case For Blockchain In Digital Media Buying
- Maurice Levy Has Not Left The Building
- Amazon Echo Secretly Records Private Conversation, Sends It To Random Contact
- P&G's Effort To Stem Advertising Waste
- Over A Third Of UK Consumers Are Opting Out Of Email Lists: Study
- Google, Facebook, Instagram, Twitter Refresh Political Ad Guidelines
- Roku Stock Up Sharply, Eyed By Netflix?
- MediaPost Weekend - Saturday, May 19, 2018
- ABC Adds Augmented Reality For The Royal Wedding
- Seven Days In May: That's All There Is Before GDPR Takes Effect
- GroupM Revealed To Be Videology's Largest Creditor, Owed $35 Million-Plus
- Turner President: 'It's Time To Retire Nielsen Television Metric'
- Nielsen To Add Time-Shifted Viewing Metric To Local TV
- CBS Upfront: New Data Product, No Commercial Load Adjustments
- CBS Pushes 2 Remakes This Fall, Debuts 8 New Shows
- Fox Will Start 4 New Prime-Time Shows, Adds More NFL
- Fox Offers New Ad Formats: Shorter Pods, Live Sports Messaging
- Reporter's Notebook: Inside NBCU's Upfront At Radio City
- Kimmel Upfront Monologue Upends Entire Network TV Ad Model
- Cancelled Shows Are Conveniently Forgotten During Upfront Week
- Pivotal Upgrades 2018 Ad Expansion To +4.8%, Even More If China's Ad Exports Are Factored
- Senate Votes To Reinstate Obama-Era Net Neutrality Rules
- CBS Taps Nielsen Gracenote ACR For Smart TV Dynamic Ad Insertion
- Nielsen Ratings Are Dead -- Long Live Audience-Targeting Capabilities?
- How I Became A Third Party: A First-Person Account
- 'Entertainment Weekly,' Dove Launch Augmented Reality Peel-Off Cover Campaign
- Google Delays Silencing Video Ads In Chrome
- Facebook Builds Platform For Branded Content Campaigns
- 'Marketing Today' - Papa John's Brandon Rhoten
- For His Next Act, Sorrell Looking At Nexus Of Technology And Geography
- Shareholder Revolt Brewing At WPP
- 2 Media Stars Departing IPG
- Tom Wolfe's Long-Form Legacy Lives On In Nonprofit Investigative Projects
- What's The Value Of Consumer Data (To The Consumer)?
- Facebook Spends Nearly $23M On TV Ads To Combat Data Breach
- MediaPost Weekend - Saturday, May 12, 2018
- Facebook Reportedly Developing Cryptocurrency
- Armstrong, Weed Reportedly In Running For WPP CEO Post
- Advertising Overtakes Hardware As Roku's Biggest Business
- Turner Kicks Off 'We Make Fans' Global Marketing Campaign
- Despite Headline, Survey Shows Strong AdChoices Awareness
- FX, HBO In Publishing Partnerships
- MDC Partners Stock Plunges After Disappointing Q1 Results
- Media Intel & PR Measurement Market Reaches Nearly $3.5 Billion
- Net Neutrality Rules To End On June 11
- TV Has An Attribution Problem
- What Blows Brian Wieser's Mind? Stumbling Upon Billions Of Ad Dollars Coming From China
- With Muslim Neighbor Episode, Roseanne Does It Again
- A+E Offers Limited Guarantee Deals Based On Business Outcomes
- The 'Westworld' Mystique: Violence In A High-Tech World
- Facebook To Require Identity Verification For Ads Related To Abortion, Civil Rights, Taxes
- Who's On First: IPG Weighs In On Programmatic Auction Shift
- Streaming Usage Rises, Especially With News
- Google, YouTube To Reach $19B In Local Search Advertising
- MediaPost Weekend - Saturday, May 5, 2018
- Marketers Run For The Roses
- Google Creates Political Ad-Buying Guidelines, Searchable Database Of Advertisers, Spend
- 'Marketing Today' - Pras Michel's Vision For Blacture
- Google Puts Restrictions On DoubleClick ID Tracking For Data Transfer
- Initiative Taps Storms For Top U.S. Analytics Role
- Famed Ad Man Rescues Damsels In Distress
- What Will TV Advertising Look Like In 10 Years?
- At NewFronts, It's The Publishers Embracing OTT
- More Complexity Is A Good Thing -- Really
- The Droid You're Looking For
- Trade Groups To Offer FDA-Like 'Nutrition Labels' For Data Quality
- 4 Emerging Agency Models To Watch
- Vilified Cambridge Analytica Suspends Operations, Files For Bankruptcy
- Is Snapchat A Car Crash Or A Long-Term Success Story?
- Addicted To Trump
- Oath Turns To 'Trust' And Notable Names At NewFront
- Senate Democrats Express Concern Over T-Mobile-Sprint Merger
- Bose Plans To Add Soundtrack To Our World
- Dentsu, WPP Undo Asian Joint Ventures
- Is Data Privacy Self-Regulation Imperative To Preserving Ethical Market Research?
- DMA Joins Consumer Data Ethics Bandwagon, Invites Others
- NewFronts Streamlined, But Video Remains Front And Center
- YouTube Is The 'Sleeping Giant' Of OTT
- YouTube TV Ads To Be Sold Via Google Preferred
- New Management Team At WPP Discusses Its Future
- 'New York Times' Reporting At The Speed Of The Internet
- Good-Bye To All That: For Cosby, A Legacy Destroyed
- WPP Reports 2.4% Organic Decline In North America
