- MediaPost Weekend - Saturday, Oct. 22, 2016
- Weather Channels Its Inner Nerd: Uses Science To Attract Viewers, Brands Too
- Conde Nast Restructures: Consolidates Art, Copy, Research
- Nasty Men, Napping Women
- Post-Olympic Hangover, Top Ad Spenders Decline In September
- Many TV Networks Growing -- Just Not The Big Ones
- Is AT&T Mulling A Time Warner Merger?
- Uncivil Warriors: Final Debate Was A Frosty Face-Off
- Liodice Kicks ANA Show Off On Foreboding Note: Cites 'Sluggish' Sales, Brands In 'Decline'
- Google Starts New TV Service Unplugged, CBS Signs On
- Had Enough? Embattled Nation Mulls Skipping Third Debate
- IAB Tech Lab Releases Dynamic Content Ad Standard
- Omnicom Misses Q3 Growth Expectations
- People's Web-Browsing History Isn't 'Sensitive,' ISPs Argue
- Is A Trump TV Network Real?
- From The Folks Who Brought You Tyranny...
- FTC Seeks To Revive Battle With AT&T
- MediaPost Weekend - Saturday, Oct. 15, 2016
- Madness & the Media
- Failed, Female & Fallen: Trump's 'Dangerous' Commercial
- The Astonishing Defense Of Donald Trump, Abuser
- Live From St. Louis, It Was Sunday Night!
- Second Prez Debate Earns 66 Million Viewers
- Second Presidential Debate: Trump More Aggressive, Delivers Mind-Bending Statements
- FTC Seeks To Revive Battle With AT&T
- ANA: New Privacy Proposal Threatens Web Ecosystem
- The Data Quality Imperative
- Ad Industry Slams FCC's 'Counterproductive' Privacy Proposal
- Consumers Press For Right To Sue Turn In Federal Court
- DAA To Start Enforcing Cross-Device Privacy Rules In February
- Xaxis Cuts Biggest Deal Ever, Acquires Triad Retail Media
- How To Be 'Agency Of The Year'
- Magna Upgrades U.S. Ad Revenue Forecast
- RTB Continues To Dominate Programmatic Market By Wide Margin
- The RTB Truth, Well Told
- New IAB Standards Promise Major Ad Shakeup
- How To Be An "All Star"
- Clinton Grabs More Ad Value In Second Debate, Trump Gets More Social Media Mentions
- AmEx, NBC Deal Means More Content, Fewer Ads For 'Today'
- Broadcast Grabs More Time-Shifted Viewing Than Cable TV
- Salesforce Reveals 'Einstein' Details, Becomes Less Theoretical
- MediaPost Weekend - Saturday, Oct. 8, 2016
- FCC Chief: ISPs Need Opt-In Consent To Target Based On Browsing History
- Sex, Lies And Videotape: The Week In Trump
- Bloomberg Taps Feuling, Expands Marketing Services
- Annals Of Entrepreneurism: The Cornpeppers Story
- Google Backs Out Of Twitter Bid, Marketers Dismayed
- Startup Mythologies
- Supreme Court Turns Away Challenge To Facebook's 'Sponsored Stories' Settlement
- The NFL Is Not Bulletproof
- Salesforce Prepares Twitter Bid
- Sorrell: I'm No Trump, But I'm Right About Everything, Especially Facebook
- VP Debate Postmortem: Unflappable Pence Won Against Smug Kaine
- Judge Tosses MDC Shareholder Suit
- Twitter Amplify Inks Deal With The CW, Ford Motor
- U.S. Auto Sales Fall Slightly
- Salesforce Acquires Krux, DMP Market Consolidates Further
- September Local TV Political Ad Spend Down Versus 2014
- Like Mount Everest, A TV Columnist Covers Politics Because It's There
- MediaPost Weekend - Saturday, Oct. 1, 2016
- Fireside Chat With ANA Chair Tony Pace
- ANA Slams Facebook For Lack Of 'Transparency,' Calls For Audit
- ANA Presses For Details Of Plan To Replace Cable Box With Apps
- Dealing With All The isms: Can Advertising Lead The Way?
- Walmart Selects Haworth For $900 Million U.S. Media Account
- FCC Postpones Vote On Plan To Replace Set-Top Boxes With Apps
- The Ad-Tech Tax
- Nielsen To Use PPMs For Local TV Ratings, Will Include Out-Of-Home Viewing
- 'Westworld' Boldly Goes Where Man And Movies Have Gone Before
- Cox Launches Sales-Side Platform, Enables Agencies To Buy Local TV Programmatically
- News Corp. Injects Cash Into AppNexus As IPO Drumbeat Grows Louder
- Will CBS, Viacom Merge?
- CBS, NBC Dueling Victory Declarations Sow Confusion
- Wanted: Directors Of Toughness For Columbia Sportswear
- MullenLowe Mediahub Wins Western Union's Global Media Biz
- First Clinton-Trump Presidential Debate Sets TV Viewing Record
- Affiliate Marketing Network Responsible For 'Fake News' Sites, Appeals Court Says
- IAB Launches New Certification Program For Buyers, Planners
- The Zuckerberg In The Henhouse
- Traditional TV Viewing Slips, But Dominates Video Use
- 'Affix Label Here'
- IAB Releases New Ad Unit Portfolio For Public Comment
- It's Fall -- And, Like Clockwork, Advertising Week Begins
- Yahoo Sued Over Massive Data Breach
- MediaPost Weekend - Saturday, Sept. 24, 2016
- Mediasmith Drops 4As Membership, Issues 'Client Bill Of Rights'
- 4As Steps Up Transparency, Threatens To 'Annul' Agencies That Don't Practice It
- Dentsu Reports 633 'Suspicious' Ad Transactions Affecting 111 Clients
- Miscalculations From Facebook, Dentsu Could Force Ad Industry Change
- Advertisers May Not 'Like" Facebook As Much Now
- Study Likens 'Walled Gardens' To Hostage Syndrome: Ad Execs Want Transparency, But Need Scale
- Agencies Want Increased Transparency For Ad Metrics
- Yahoo Says 500 Million Accounts Hacked
- comScore Restates 3 Years Of Revenue
- Kelly Clark Rejoins GroupM As Global CEO
- Percent Of TV Channels Viewed Drops To Single Digits, Nielsen Attributes Digital Choices
- Study: Video Reaches Tipping Point, 51% Of Views Now On Mobile
- Wild Pitches: Autumn 2016 Edition
- An Outsider's Guide To Ad Week
- CPG And The Lure Of Direct-to-Consumer
- Creatives Join The Queue To Blame Themselves For Ad-Blocking Crisis They Didn't Create
- ANA Raises Concerns About FCC Plan To Replace Set-Top Boxes With Apps
- 'MacGyver'? Really? What's Next? The New Adventures Of ALF?
- Vizio Urges Judge To Throw Out Video Privacy Case
- The Emmy Effect: We're All Spectators At Somebody Else's Party
- Statin Island: Trump Visits The Land Of Oz
- Publicis Media Wins Consolidated Coty/P&G Beauty Account
- Horizon Wins Tim Horton's U.S. Media Assignment
- The Devaluation Of Sports Sponsorship Rights
- Tech Companies Eye Troubled Twitter As Possible Acquisition
- MediaPost Weekend - Saturday, Sept. 17, 2016
- U.S. Ad Market Rebounds From Seasonal Low, Posts Best August Ever
- GroupM Reorganization In The Works, Scanzoni Reassigned
- comScore Restates 3 Years Of Revenue
- Send In The Clowns
- 'Digital' Poised To Overtake TV Ad Spending Earlier Than Expected
- Statin Island: Trump Visits The Land Of Oz
- Giant Spoon Grows Big Enough, Cohen Leaves For New Setting
- Ad Industry Bashes FCC's Privacy Proposal
- Dentsu Aegis 'Rebundles' World, Combines 360i With Vizeum
- Twitter Debuts App For OTT TV
- Traditional Program Viewing Sinks For TV Networks
- Traditional DVR Time-Shifted Viewing Declines
- Ad, TV, Video Trades Organize Around Tech Standards: Seek Single 'Mezzanine' Format
- MediaPost Weekend - Saturday, Sept. 10, 2016
- Brady, Miller, Rodgers, Newton: Football Kicks Off With An Out-There Ad Season
- Here We Go Again: Every Year At 9/11 Time, TV Overdoes It
- Nielsen Probes Viewers' Minds: Finds They Are Distracted By Screens, May Not Comply With People Meters
- What 'Objective' Means. What 'Bias' Means. What 'Idiot' Means
- Postmortem On Odd Non-Debate On NBC: So Who Won?
- KFC Launches Media Review, MEC Won't Defend
- Carat Revises 2016 Upward, Lowers 2017 Outlook
- FTC Urged To Investigate Celebrity Endorsements On Instagram
- Dentsu Aegis Retains Largest Portion Of Diageo Media
- Forecast: Local TV Political Spending Lower Than Expected
- Does Independence Matter?
- Dentsu Aegis Network Acquires Programmatic Shop Accordant Media, Ups Ad Tech
- HP Demands Diversity Plans From Its Agencies
- Will Voters Love To Hate Trump As Much As Viewers Did?
- MediaPost Weekend - Saturday, Sept. 3, 2016
- Lipton Puts TV On Ice, Turns To Snackable Content To Steep Millennials In Brand
- Does Independence Matter?
- Make American Great Again -- Banish People!
- Dentsu Aegis Network Acquires Programmatic Shop Accordant Media, Ups Ad Tech
- Cross Screen, Forked Tongue
- Facebook To Preload Brand Mobile Sites
- Report: Agencies Know They're Behind On Digital
- Cable News Records Strong August
- Pay TV Biz Takes Big Hit -- Down 812,000 Subscribers
- Omnicom Wins McD's U.S., Will Create New Agency To Run The Account
- Study Finds Third Of Native Ads Fail To Comply, Perform Better Than Fed Guidelines
- Who Moved My Digital Inventory?
- TV Universe Expands, Nielsen Ups 2016-17 Season By 1.7%
- Be My Brand Bae: The Age of Chat's Implications For Advertising
- MediaPost Weekend - Saturday, Aug. 27, 2016
- TV Universe Expands, Nielsen Ups 2016-17 Season By 1.7%
- Be My Brand Bae: The Age of Chat's Implications For Advertising
- You Hate Me, You Really Hate Me
- Citizens Disunited
- IoT's Next Big Hack: The Internet Of Taxis, Ad Network Anticipated
- Can Brandtech Save Adtech?
- Media Research Industry Poised To Realign As MRI Parent GfK Goes Into Play
- Kantar Forecast: Online's Best Holiday In Five Years
- Facebook Begins Cracking WhatsApp's Privacy Walls
- Marketing Technology Will Collapse The Digital-Ad Supply Chain
- 'Guardian' Admits Paying Media Rebates
- Instagram Hits 1B App Installs, But Loses Ground To Snapchat
- Ad Demand Reaches Seasonal Low, But Posts Best July Ever: Digital Remains Ascendant
- FTC Chairwoman Tells Ad Networks: Respect Consumers' Choices
- WPP Posts 4.3% First-Half Growth, Takes Write-Down On comScore
- Here's Why 'Cait' Was Great
- What Exactly Do You Mean By AI?
- Harley-Davidson Debuts Engine On Facebook
- Marketers: Social Budgets Triple Since '09, Fall Well Short Of Original Projection
- U.S. Ad Growth To Hit Record $178 Billion
- Viacom Stock Drops After Official Senior Exec Changes
- Rio Olympics Grab Major Share Of Top Ad Categories
- MediaPost Weekend - Saturday, Aug. 20, 2016
- Rio Olympics Grab Major Share Of Top Ad Categories
- Ad Theft: An Issue Facing The Nation -- And The Facebook
- Battle Over: Dauman Departs Viacom, Dooley Named Interim CEO
- Gawker.com Will Cease Publishing
- Innovative Magid Research Finds Most-Valued And Least-Valued TV Shows
- Marketing Conferences: Time To Raise The Bar
- Broadcast TV Networks: High July Reach, Some Losses
- National TV Networks Sink 7% In July C3 Ratings
- Watching TV Is Too Hard
- National TV Ad Spend Rises 3.3%, Lower CPM Programming Gains
- NBC's Grip On Olympic Gold Slipping
- Auto Advertisers Dominate NBC's Olympic TV Spending
- NBC's Prime-Time Olympics Coverage Dips By Double Digits
- AT&T Loss Estimated To Cost WPP $100 Million In Revenue
- Olympic Ad Doping -- But Who Are The Dopes?
- Omnicom Wins Massive $3B AT&T Ad Account