MediaPost Agency Daily Editions for January 2015
- MediaPost Agency Daily - Friday, Jan. 30, 2015
- Super Bowl Tweetup To Call Out Sexist Ads During the Game
- Unilever Selects Omnicom's PHD, Resolution Media For Global Search Duties
- How To Win The Real-Time Super Bowl
- Agency Asks Employees to French Kiss Clients
- Fans Want To Go Deeper With Super Bowl Brands
- Where Have You Gone, Go Daddy?
- Agency No One's Ever Heard Of Issues Pointless, Attention-Seeking Press Release About Super Bowl Ad Effectiveness
- ANA Projects 'Substantial' Surge In Native, Finds Ethics And Disclosure Remain Big Issues
- Dentsu Aegis Appoints Robert Horler to Newly Created Position of Dentsu CEO USA
- Dentsu Aegis Creates U.S. CEO Role, Appoints Rob Horler To Fill It
- Mindgruve Taps Mike Hodges For President's Role
- SynergEyes, DevicePharm 'See' New Ad Campaign
- Split Decision: Volvo Sweeps Global Creative Awards Market
- NEW! Football To The Face Turns Marcia Brady Into Danny Trejo In Snickers' Super Bowl Ad
- REVOLVING DOOR: Steve Orenstein Joins Mistress As Chief Operating Officer
- BIZ DEV: RPA Wins Tempur Sealy
- MediaPost Agency Daily - Thursday, Jan. 29, 2015
- What The Mobile Tipping Point In Search Means For Marketers
- An Ad Agency Placed A Camera In A Railway Station And Everyone Thought It Was A Bomb
- Havas EHS, Havas Discovery Merge To Become Helia
- McCann Gets In Trouble Over Unapproved S&M Domino's Ad
- Groups Set To Tweet About Gender Equality During Super Bowl Ads
- Spot Trender Wants to Measure Your Super Bowl Ad Performance
- Mechanica Launches Experiential Practice, Hires Bill Goff To Run It
- A-List Hollywood Announces Call For Entry And Jury, Not A Single Female Juror In Sight
- Walmart, Other Brands, Retailers Cozy Up To Search Marketing Leading Up To Super Bowl
- Google's Waze Real-Time Reporting App Criticized For Tracking Police
- Consistency Is Key In Multi-Market Media Agency Pitches
- BIZ DEV: Braman Motorcars Names THAT Agency As Digital AOR
- REVOLVING DOOR: Mehta Mehta Joins Innocean USA As VP/Group Digital Creative Director
- NEW! Pierce Brosnan Typecast As Action Hero In Kia Super Bowl Ad
- MediaPost Agency Daily - Wednesday, Jan. 28, 2015
- Mark Reed Takes One More Step Toward Replacing Martin Sorrell
- Mark Read To Take CEO Reins At Wunderman
- Publicis Bought The Monkees!
- Steve Orenstein Named Mistress COO
- Nationwide Severs Retainer-Based Relationship With Moxie, Agency Closes Columbus Office
- Golfers Couples, Funk Featured In New Mitsubishi Electric Ads
- Jason Trobman Joins Digital Pulp's C-Suite
- Planning A Programmatic Practice: How-Tos
- NEW! Kim Kardashian Pokes Fun At Herself, Laughs All The Way To The Bank, In T-Mobile Super Bowl Ad
- REVOLVING DOOR: DDB Chicago Hires David Banta As SVP, Group Creative Director
- BIZ DEV: Believe Advertising To Handle U.S. Media Relations For Nad's
- Casale Media Rebrands To Index Exchange To Support Growth In Programmatic
- MediaPost Agency Daily - Tuesday, Jan. 27, 2015
- Fallon May Have Lost Cadillac and Purina, But That Didn't Stop Them From A Huge Comeback
- Consumers Say Ads Are Now Less Informative About Products
- CP+B Completes Shift Away From Global CCO, Names Gustavo Sarkis CCO For Miami Office
- FirstBank Jumps On DeflateGate For OOH Super Bowl Advertising
- StrawberryFrog Named AOR For HeadOn Sports Drink
- Awaiting U.S. Approval, Publicis Again Extends Sapient Tender Offer
- AT&T Taps Fluent For Millennial Marketing Projects
- Havas Worldwide London Chief Exec Russ Lidstone Leaves
- Would You Want To Be A Media Agency CEO In 2015?
- NEW! Volvo's Super Bowl Campaign Uses Competing Automaker's SB Ads To Grab Attention, Save Millions
- REVOLVING DOOR: Gustavo Sarkis Joins CP+B Miami As Executive Creative Director
- BIZ DEV: Santy Added To Delta Air Line's Agency Roster
- MediaPost Agency Daily - Monday, Jan. 26, 2015
- Hershey's Launches Legal Attack Against Cadbury And May Part Ways With Arnold and Havas
- Unilever Launches Global Media Review
- Nissan's Fred Diaz Explains the Brand's Dad-Themed Super Bowl Campaign
- Most Brands Aren't Getting What They Are Paying For In Super Bowl
- Creative Hijacks Agency Hashtags On Instagram To Score An Interview
- BBH NY Reshuffles Its Executive Team
- Take A Selfie, Win A Civic
- Q&A: The Rise Of 'Buy Our Product, Change The World' Positioning
- Birdwoman
- NEW! Dads Show #RealStrength In Dove Men + Care Super Bowl Spot
- REVOLVING DOOR: Tom Goodwin Joins Havas Media N.A As SVP Strategy & Innovation
- BIZ DEV: RB Consolidates Global Vitamins, Minerals And Supplements Work With McCann Worldgroup
- MediaPost Agency Daily - Friday, Jan. 23, 2015
- Tumblr Launches Creative Agency to Link Advertisers to Artists
- Havas Worldwide Eats Up Edible Arrangements Account
- Agency Converts Roomba Into (Incredibly Annoying) Office Productivity Machine
- Mirum Management Team Taking Shape
- New Vertical Social Network For Marketers to Give AgencySpy Comment Section A Slap Upside the Head
- rEvolution Selected For Polaris Media Assignment
- Bannersnack Further Dumbs Down Creativity With 'Professional' Banner Making Tool
- MediaCom Takes CMA Best In Show For Pennzoil's Mario Karting
- Prolific Interactive Bulks Up In San Francisco
- Microsoft Unveils HoloLens, Readies Next Phase Of Interactive Advertising With Holographs
- Analytic Partners, Keller Fay, Converseon Team To Integrate Social, WOM
- AppNexus Adds 3 To Exec Team
- NEW! Strong Residents Aim To 'Settle It' In Skittles' Super Bowl Teaser
- REVOLVING DOOR: Icaro Doria Joins DDB New York As Chief Creative Officer
- BIZ DEV: BSUR Wins BiFi and Peperami
- Let's Talk About That Vox Media Super Bowl Ad
- MediaPost Agency Daily - Thursday, Jan. 22, 2015
- Agencies Continue To Decrease TV Ad Spend
- Oh the Horror! Animated GIFs Unveil Dramatic Photographic Retouching
- Toronto Agency john st. Opens Shop in Montreal
- JWT To Consolidate Digital Brands Worldwide Under New Agency Called Mirum
- Whirlpool's Big Grammy Push A First
- Razorfish Lands SapientNitro, Ogilvy Executives
- Grok, Estroven Get Real In New Menopausal Ad Campaign
- How To Make Your Workforce Into A Social Media Machine
- NEW! Danny Trejo Plays Marcia Brady In Snickers' Super Bowl Teaser Ad
- REVOLVING DOOR: Omar Quinones Joins CP+B Miami As Group Planning Director
- BIZ DEV: On The Border Taps Sq1 As Digital AOR
- OTA Releases Guidelines On Privacy Assessment, Best Practices
- MediaPost Agency Daily - Wednesday, Jan. 21, 2015
- Mullen Is Closing Its Pittsburgh Office After Losing Highmark
- Rentrak, WPP's Kantar Shopcom Strike Data Exchange Deal
- Albuquerque Agency Takes 15 Years to Rebrand Itself
- Y&L Lands KraftMaid Cabinets Account
- Chicago Advertising Federation Honors Schafer Condon Carter's David Selby
- BSSP Laughs With Funny Or Die, Sunrun
- Naked, Papercloud Develop New App For NBC Sports
- BSUR Selected To 'Harmonize' Jack Link's Meat Brands For EMEA
- NEW! M&M's Crispy Candies Are Back, Yellow Tells All 'Fans'
- REVOLVING DOOR: Eric Springer Joins Ignited As Chief Creative Officer
- BIZ DEV: Lowe and Partners Wins CFA
- Where Viewability Is Today -- And Why It's Critical For Digital's Tomorrow
- MediaPost Agency Daily - Tuesday, Jan. 20, 2015
- If You Were Off Monday You Must Read This Column
- Omelet Cooks Up Campaign For Gardein
- Mr. Sketch Smells Sweet For BBH NY
- Dentsu Offers Voluntary Buyout Program
- NEW! Toronto Crime Stoppers Launches 'Cookin' With Molly' PSA
- REVOLVING DOOR: David Stopforth Joins Wieden+Kennedy New York As Media Director
- BIZ DEV: RIESTER Wins Park City Chamber of Commerce/Convention & Visitors Bureau
- Forrester: Pinterest Doesn't Work For Marketers
- Alcohol Ads Linked To Underage Drinking
- Used Car Dealers And Carny Folk....You're Lookin' Good!
- MediaPost Agency Daily - Monday, Jan. 19, 2015
- What Happened in Vegas?
- Digital Technology Is Ruining Childhood
- Weber Shandwick Moves Further Into Traditional Ad Agency Space
- Overarching Concerns About McDonald's
- Spark, Delta Climb Up To The Animal Planet Treehouse
- Unsurprisingly, Carmax Launches Media Agency Review
- Carmax Launches $60 Million Media Agency Review
- This Ad Guy Wants You To Sniff Your Brand's Butt
- MediaVest Promotes Three To Executive Leadership Team
- DigitasLBi Upgrades Pitney Bowes Digital User Experience
- NEW! Juicy Fruit Chewers Communicate Via Armpit Farts, Zipper Noises
- REVOLVING DOOR: McCann Worldgroup Promotes Two, Hires Two
- BIZ DEV: Filip Technologies Names Child's Play Communications As AOR
