MAD Agency Daily Editions for February 2015
MAD Agency Daily - Friday, Feb. 13, 2015
How Long Before Barbarian Group Tears Down Its SuperDesk And Erects Actual Offices?
WPP To Acquire 'Substantial' Stake In comScore: Develop Cross-Media Audience, Campaign Measurement
Havas Reports Sharp Boost In Organic Growth For 2014
Crispin Porter + Bogusky Announces Second Annual .GIFY Award Show
Publicis Groupe Reports Q4 Rebound With 3.2% Organic Growth
Publicis Launches Publicis Kids
IPG's Mithun Is Selected By J.R. Watkins Co. For AOR Duties
Publicis' Levy: Marketing Risks Being 'Uberized'
Valentine's Day: One 'Holiday' That Hasn't Gone High Tech
Agencies Plan For More Programmatic, Still Unsure They Trust It
NEW! Get A Room, Lovebirds, And Expedia Will Save You $50
REVOLVING DOOR: Huge Hires Five Creatives In Brooklyn And Rio Offices
BIZ DEV: DICK'S Sporting Goods Names Huge As Social Media AOR
MAD Agency Daily - Thursday, Feb. 12, 2015
With Twisted Valentine's Day Stunt, Agency Helps Lovelorn Put Ex-Lovers Through A Paper Shredder And Get Pissed On By Kittens
Multiple Agencies Tap Placed To Link Digital Ads, Physical Sales
Former TBWA Creative Director Still Hates Apple's Advertising
Wells Fargo Launches Media Review
72andSunny Taps YouTube Personalities To Speak The Truth
Vubiquity Taps gyro Denver For Global AOR Duties
Whirlpool Sees Mobile, Social Metrics Lift With Grammys Spot Contest
Beacons & Meeting Consumer Needs
NEW! Owners Of A Samsung POWERbot Not Afraid To Party With Glitter
REVOLVING DOOR: Jaime Robinson Joins Wieden+Kennedy New York As Executive Creative Director
BIZ DEV: Stones Gambling Hall Names MeringCarson AOR
MAD Agency Daily - Wednesday, Feb. 11, 2015
Mistress Celebrates Five Year Anniversary With Adult-Themed Peep Show
Ad Industry Unveils New Anti-Piracy Program
David on Demand Guy Launches Recruitment Agency
Omnicom Posts Strong Growth In 2014
BBH LA Ads Former BBDO and David&Goliath Creatives
Palisades MediaGroup Elevates Laura Jean Bracken To President, COO
Carat, Leo Burnett Win Allergan Account
Amobee: Sam Smith Won The Awards; Kanye Won The Social Chatter
Risking Business: Agencies That Are 'Pushy'
NEW! Save Time And Patience When Using Fifth Third Bank's Mobile App
REVOLVING DOOR: Neil Smith Joins Assembly As EVP, Director Of Marketing And Business Development
BIZ DEV: Treasury Wine Estates Consolidates Global Account At J. Walter Thompson
MAD Agency Daily - Tuesday, Feb. 10, 2015
Wait, What? This Creative Director Hires Based on Klout Score
IAB Appoints WPP's David Moore To Chairman Of Newly Formed Tech Lab
Oban Digital Aims to Help Agencies Avoid Cultural Marketing Blunders
Gleason: Xaxis Focused On 'Programmatic Direct' After 'Nearly' Abandoning Open RTB
Agency Vet Mike Harris Joins 180 As Global Chief Strategy Officer
Firstborn Delivers New Campaign For Audible
Engine Group Appoints Zoe Church Global Director of Business Development
Publicis Healthcare Names Alexandra von Plato To Oversee NA Duties
Oban Plants U.S. Stake Helping Brands Capitalize On Trillion-Dollar International Market
Ad Agency Uses Social Keywords From StatSocial To Target Paid Search, SEO
NEW! Jack in the Box Travels Long And Far To Find New Burger
REVOLVING DOOR: ROAR Names Nick Moore As Executive Creative Director
BIZ DEV: Pearl Izumi Names CP+B As AOR
Mike Harris Named New Global Chief Strategist At 180LA
Will Your Thermostat Destroy Your Life? It Might. It Just Might
MAD Agency Daily - Monday, Feb. 9, 2015
PHD Taps Mindshare's Mary Carpenter For New President's Role
Are Women Better Off On Madison Avenue Than In Silicon Valley?
Babble On
Publicis Groupe Completes $3.7 Billion Sapient Acquisition
Agency Celebrates 50th Anniversary With 50 Random Acts of Kindness
Brian Williams And The Fog Of Ratings War
Agency Vets Launch New Ad Shop Immortology
Anheuser-Busch Gives Middle Finger to Craft Brewers Who Complained About Its Super Bowl Ad
Horizon Media Strikes Rentrak TV Ratings Deal
Accounting for Ad Tech And Agencies
Ad Vet Harold Sogard Joins The Hive
Marc USA Ramps Up 'Uptime' For Navistar International
NEW! Falling Wheat Thins Billboard Reveals Non-Subliminal Message
REVOLVING DOOR: Corinna Falusi Promoted To Chief Creative Officer Of Ogilvy & Mather New York
BIZ DEV: Sunrun Taps iCrossing To Handle Digital Media, Content Marketing
MAD Agency Daily - Friday, Feb. 6, 2015
Just How Long Before FCB Chicago Launches Its New Positioning?
SMG Strikes Deal To Integrate 'Granular' Set-Top Data Into TV Planning/Buying System
NEWSFLASH! Direct Marketing Agency Now Owned By A Woman!
Interpublic And Elliott Management Strike Deal That Nixes Proxy Fight For 2015
BBH New York Appoints 'Head of Talent' Because HR Director Sounds Too Boring
Super Bowl-Focused Social-Media Marketing May Usurp In-Game Advertisers
It Seems Ace Hardware Has Launched A Creative Review, But No One is Talking
Dentsu Aegis Acquires BWM Group
DigitasLBi Elevates Jill Sherman To Lead Social
Ad Shop KraftWorks Helps 'Sports Illustrated' Run Its First Plus-Sized Model Ad
Cut Though The Noise: Big Data Applied to Search Marketing
Expanding Beacon Targeting in Stores, Trucks, Buses, Museums & More
Are Agencies Too Big, Too Controlling?
NEW! Mollie's Fund Illustrates How A Killer Tan Is Indeed, Killer
REVOLVING DOOR: Nancy Hannon Joins Leo Burnett Chicago To Manage Creative Teams Behing Various Kraft Brands
BIZ DEV: CP+B Miami Named AOR For Ryder
MAD Agency Daily - Thursday, Feb. 5, 2015
Just How Long Before FCB Chicago Closes Its Door?
Initiative Wins Papa John's $130 Million Media Business
Publicis New York to Stay in Business Until at Least 2031
Publicis-Sapient Deal Expected To Close by Week's End
Former Nike Creative Director John Martin Joins Roundhouse
Havas Elevates Three To Managing Partner
Seriously? Now Agencies Have 'Cultural Business Supervisors'
3HeadedMonster Gains Another Head: SapientNitro Vet Crystal Anderson
Bluemarlin Hooks Mark Gandy As Global Brand Director
Lasting Client Relationships Start From A Solid Foundation
NEW! JELL-O Has '101 Ways To Make You Smile'
REVOLVING DOOR: Giant Spoon Promotes Two
BIZ DEV: Upshot Wins Metronet
MAD Agency Daily - Wednesday, Feb. 4, 2015
BBDO Has No Reason to Apologize For Its Carnival Super Bowl Ad But Maybe Creationists Should Take A Chill Pill
Realogy Puts $115 Million Media Assignment In Play
BBDO's David Lubars Thinks He's a Wet Dog Lost in the Rain
Forge Worldwide Scoops Up Friendly's Account
Film Marketing Agency Launches Content Marketing Division
Spotting The Trendspotting Lists
Atlanta Agency Ames Scullin O-Haire Reshuffles Management Team
Dentsu Aegis Expands Indian Holdings With Purchase Of WATConsult
Superpretzel Encourages Moms To Return To Basics
McCann Appoints Eric Silver Regional CCO North America
3Q Digital Hires VP Of Mobile Strategy
Giving Super Bowl Ads a Second Life Online
NEW! Meat Delivered To Your Door When You Join The Carnivore Club
REVOLVING DOOR: John Long Joins Code and Theory As Group Creative Director
BIZ DEV: Haggen Names Pitch As AOR
MAD Agency Daily - Tuesday, Feb. 3, 2015
Survey: Nationwide, GoDaddy, Mercedes Had The Three 'Worst' Super Bowl Ads
PNYC Selected as AOR For ShopKeep
Disliked Super Bowl Ads Still Are Winners
TV Wins: Super Bowl XLIX Draws 114M Viewers
Super Bowl Spots: Anheuser-Busch, Fiat Grab Most Commercial Airtime
Omnicom's DAS Acquires TLGG
Pitch Wins AOR Duties To Rebrand 100 Grocery Stores
Ogilvy New York Killed A Boy In A Nationwide Super Bowl Ad But McKinney Made Everyone Laugh With The Other Nationwide Ad
Super Bowl Ads Enter Quiet Lull Between Orgasms And Idiocy
'Your a Traytor, You But Ugly Kosheralist Pusstard' Click Here to Learn More!
NEW! A Selfie A Day Determines When You Need Another Supercuts Haircut
REVOLVING DOOR: Stephane Auriol Joins MARC USA Chicago As Account Director On Gold Eagle
BIZ DEV: 72andSunny Wins Axe
MAD Agency Daily - Monday, Feb. 2, 2015
Half Of Americans Watch Super Bowl For The Ads
JWT Confirms Launch Of Digital Network Mirum
Horizon Lands New Why Executive Jared Gruner
Loctite, Fallon Are 'Positive' With First Super Bowl Spot
Toddler Bowl Joins This Sunday's Fray
Sweet Tweetings
NEW! Amy Purdy Stars In Toyota's Super Bowl Ad Voiced By Muhammad Ali
REVOLVING DOOR: Antonio Navas Named Chief Creative Officer Of Nissan United
BIZ DEV: Jack In The Box Adds David & Goliath To Agency Roster
First Bank Teaches Super Bowl Viewers A 'Valuable Lesson'
Richards Group Moves Into A Parking Garage
Cedar Falls-Based EdgeCore Acquires New York City-Based Cooper Group
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