MKG promoted Tracy Bussan to managing director of New York.

MEC tapped Shenan Reed as president, digital, North America.

Generator Media + Analytics hired Edward Rosenthal as vice president.

Synthesio hired Chris Halvorsen as vice president of sales, North America.

Doug Serton joined Kargo as its first head of communications.

GMR Marketing promoted Allison Hunt to vice president of client management.

AdColony named Andrew French as general manager, EMEA and Stefan Adamczyk as sales director, EMEA of its European offices.

Fluent hired Adam Gillman as vice president, strategic development and Jessica Grant as director of business operations and product development.

Framestore hired Sophie Thiellon as executive producer of Live Action out of Framestore’s New York office. The company also hired Lauren Merritt as new business manager in New York and Ashley Ford as business development, integrated advertising, in the recently opened Los Angeles office.

Hawthorne Direct named Lauren Ann Bronchtein as a vice president and account director, based in the company’s Los Angeles headquarters.