Natrel hired Sophy Regelous as senior vice president, chief technology and operations officer.

Greg Adamietz joined Rapt Media at vice president of sales.

ID Media, an IPG Mediabrands media agency, hired Ben Chua as vice president, digital investment, a new position, to expand the agency's online video capabilities and manage its New York-based digital media teams.

Mary Perrella joined Boingo Media as director of digital sales for the eastern United States.

MMI Agency named Benjamin Spiegel as CEO.

Univision Communications promoted Carlos Deschapelles to executive vice president of network and digital sales.

HLK added Heath Harris and Ryan Doggendorf as associate creative directors and Jake Houska as a senior copywriter.

Native Content added U.S. Hispanic market rep Alana Rothlein to its sales team.

PRETTYBIRD added Suzanne Hargrove as an executive producer for traditional and new media projects.

Broad Green Pictures hired Gail Heaney as executive vice president of media.