by P.J. Bednarski on Jul 31, 1:55 PM
ZenithOptimedia today announced, to the utter surprise of nobody this side of Leslie Moonves, that the number of people watching "conventional" TV will peak this year as online video overtakes it by 2016. Ditto with mobile viewing. Next time it overtakes viewing on larger devices.
by P.J. Bednarski on Jul 31, 1:55 PM
ZenithOptimedia today announced, to the utter surprise of nobody this side of Leslie Moonves, that the number of people watching "conventional" TV will peak this year as online video overtakes it by 2016. Ditto with mobile viewing. Next time it overtakes viewing on larger devices.
by P.J. Bednarski on Jul 30, 1:58 PM
Tremor Video analyzed June data and discovered that certain parts of the country watch some kinds of videos more than other kinds. Is there a reason Upper Midwest video viewers last month liked pet videos a little more than the rest of us?
by P.J. Bednarski on Jul 29, 1:59 PM
PGA Tour Live, a new over the top pro golf subscription service, starts tomorrow, as another sports organization stretches the boundaries of fandom.
by P.J. Bednarski on Jul 28, 2:28 PM
Who knew that when NBC and last year's Super Bowl advertisers largely avoided putting their creative gems on the streamed version of the game that viewers would actually be mad? CBS is making its Super Bowl advertisers buy into both.
by P.J. Bednarski on Jul 27, 12:50 PM
Whatever YouTube does with its pay version, it's facing a battle for subscribers, and the the later it waits to get started the more problematic it will be. Asking people to pay for something they're used to getting for free is bad news.
by P.J. Bednarski on Jul 24, 4:00 PM
Less than 2,000 people came to the first VidCon in 2010, held in a hotel in Los Angeles. Over 20,000 are at this one at the convention center in Anaheim -- and among them are wheelers and dealers from around the world, and fans from Fresno or Athens, Ohio.
by P.J. Bednarski on Jul 23, 2:50 PM
Jeetendr Sehdev, whose JAAM index is a scientific approach to ensure celebrity brand partnership success, has complied a list of the people young people really find influential,, and Jennifer Lawrence ain't on it.. YouTube stars, like some of the ones coming to VidCon, are..
by P.J. Bednarski on Jul 22, 1:30 PM
Verizon's new video service, built around the idea that mobile video is the way things are moving, will still launch later this summer but apparently all the bells and whistles might not be there.
by P.J. Bednarski on Jul 21, 2:39 PM
Cinema6, a relatively new video content distribution ad platform, will announce what it calls the online video ad industry's first Audible and Visible on Complete (or AVOC) transaction guarantee to advertisers,