Super Bowl videos take a up a good size chunk of YouTube space, and have earned 2 billion views. A significant portion of those views are for Super Bowl ads,
About the only thing more fantastic than Facebook's earnings announcement Wednesday was the reaction on Wall Street. About the only thing more fantastic was the coverage, most of which put the awe in fawning.
VideoBlocks, the membership-based stock video site that succeeds by tapping into smaller users who need an inexpensive source for content, today is formally announcing a shift at the top.
Given the dominance of English, Neflix can do pretty well with "elites" around the world who speak the language. But in foreign markets, it is trying to add more films and TV shows that are home grown.
Wibbitz, a text-to-video tech firm has introduced a new Social Media Format that takes a client's stories, finds matching video and overlays it with a quick, sparsely-worded text-only overlay.
Most of the ads are now made available before the Super Bowl telecast, and far from being just an advertising add-on, those online previews and teases really hit an audience that would otherwise miss them altogether, a viewer survey from Unruly says.
Dozens of videos have been added to the site since last year. WebMD discovers sharing videos can be as contagious as sharing a cold.
YouTube will introduce Real-Time Ads, which will allow a Super Bowl advertiser to instantly insert an ad on Google Display Network's two million sites..
If you believe that most of everything people consume will be gotten through a smartphone or by discovering content via social media, then you've got to wonder what the value of a slick Web site should be.
...On your smartphone? Park Associates research about Americans' mobile viewing habits are hard to believe. But they are examples of how confusing the enviironment must be for content suppliers and advertisers.