Ipsh!, a San Francisco-based mobile entertainment services firm, has hired BARBARA READ as vice president of advertising sales. Prior to joining ipsh!, she was vice president, advertising sales for SkyGo.

Hitwise, the online competitive intelligence service company, has named BILL TANCER as vice president of research. This newly created role will be dedicated to analyzing and reporting on industry trends as well as developing vertical specific applications of the Hitwise products and services. Tancer previously held senior market research and strategy positions at Pacific Bell Internet Services, NBC Internet, Zaplet, and most recently at LookSmart.

MIKE HAGGERTY (pictured) and STEVE MOYNIHAN have been named executive vice president-managing directors of the account management and planning teams at Havas' MPG unit. In his new post, Haggerty splits oversight of MPG's New York operations with recent MPG hire STEVE LANZANO. Moynihan, who is based in Boston, is responsible for all non-New York media planning operations, and is head of client services for MPG USA's Boston, Washington, D.C., Chicago, and other regional offices.

PERMISSION DATA, a direct marketing and lead generation company specializing in co-registration, has promoted JOSH ROMANO to director of sales. He was formerly a sales executive at Excite and MyPoints.

Trafficmac, a provider of ad operations software, technology, and outsourcing services, has named former CBS executive BILL KUNKEL as its CEO. He will be responsible for day-to-day operations as well as targeting traditional media companies as potential customers.

Burrell has named KELLY WILLIAMS vice president, Engagement Marketing. Williams was previously director of public relations and investor relations at Cubic Corporation. In her new role, she will direct Burrell's Engagement Marketing and Public Relations client activities, which focus on African-American, Yurban, and general consumer markets.

RITESH PATEL has been named chief information officer of Euro RSCG Worldwide. Patel will be responsible for the following initiatives: global intranet, global extranet, global email, financial reporting, purchasing standards and synergies, and infrastructure consolidation. He will be based out of New York. Patel was most recently vice president, solution architecture at Dimension Data Integration Services, where he was responsible for creating and delivering new technology-based client offerings.

TNS Media Intelligence/CMR has announced the appointment of LORI B. MADELOFF to senior vice president, product and custom services, elevated from vice president, product and planning. Madeloff will lead the Product and Custom Services Group - comprised of the syndicated product management and planning, custom solutions, product support, and product assurance areas of the company. She has been with the company since 1993.

Saatchi & Saatchi named GRECCA GONZÁLEZ as its media supervisor to help manage the agency’s business on the Chicago Region Toyota Dealer Association (TDA). González will oversee all media planning responsibilities on 38 TDA markets for 113 Toyota dealerships across Illinois, Indiana, Minnesota, Wisconsin, and Michigan. González comes to Saatchi & Saatchi from Young & Rubicam in Chicago, where she spent five years managing the Lincoln Mercury Dealer Association account.

Tapestry, the multicultural division of Starcom MediaVest Group, has promoted CAMELLIA WARE to associate media director of African-American Markets. She now oversees the African American planning for national brands such as Coca-Cola, Kraft, Disney, and Allstate.