LAURIE HOWLETT has been promoted to the newly created position of vice president, strategic integration at FORTUNE. Previously, Howlett served as vice president, marketing. In addition, CHRISTINE O'DAY was promoted to midwest manager for FORTUNE's Chicago office where she'll be responsible for leading advertising efforts for the midwest region. Previously, O'Day was the National Luxury Goods Manager for FORTUNE in the New York office.

PETER COMPETELLO joined ML Rogers as an account director. Competello will be responsible for the Scotts Miracle - Gro Company account. Prior to joining ML Rogers, Competello was at Grey Worldwide most recently as vice president / management supervisor on the Consumer & Office Division of the 3M Company account. Competello also worked at Ogilvy & Mather on the Merck Zorcor account.

Boone/Oakley has promoted JESSICA STANFIELD from account supervisor to account director, responsible for NASCAR, HBO Video and Dialog Telecommunications. Previously, Stanfield was senior account executive at Loeffler Ketchum Mountjoy, Charlotte.

Outside has named STEVE KENNEDY and TODD PETERS as account managers. Both Kennedy and Peters will work out of the New York sales office.

DAVID A. ANDELMAN has joined Forbes.com as executive editor, responsible for leading the site's team of industry writers. Andelman joins Forbes.com from The New York Daily News, where he was business editor since 2001.

PETER GREEN was named senior vice president, national sales manager of weather.com. He will be based in New York City. Green had been vice president of national sales for weather.com with responsibility for the New York territory. Green will continue to lead the online field sales organization for weather.com, desktop weather, research and the interactive pricing team. Green joined The Weather Channel in 1999.

O, The Oprah Magazine has named JAMES D'ADAMO as executive style director. D'Adamo was most recently American Fashion Director at Allure. Prior to that, he worked at Gruner & Jahr where he grew the fashion and retail business in both sales and management positions at YM and Fitness. D'Adamo replaces CYNTHIA CARROLL who is now at Vogue.

Jumpstart Digital Marketing has promoted JENNIFER HILL from manager of ad operations to the newly created position of director of ad operations. Hill will be responsible for all advertising operations including ad serving, forecasting, trafficking, optimization and reporting.