KEVIN SMITH has been named senior vice president and DOUGLAS A. WRIGHT has been named vice president at Campbell-Ewald. Smith will work on the Chevrolet account and most recently worked at JWT, Detroit. Wright recently worked at R*Works as senior vice president, regional managing director.

The Los Angeles office of Universal McCann has promoted ELIAS PLISHNER to SVP, digital communications. In addition, CINDY PARK has been promoted to VP, associate media director.

JOHN RICH has joined WestWayne as evp interactive communications, charged with building out the agency's digital capabilities. He was most recently vice president/director of interactive creative at TM Advertising.

DDB Canada and ZiP Communication, a Quebec-based creative agency, have formed a strategic alliance called ZiP DDB in Montreal.

PRIMEDIA has named AL CROLIUS senior vice president and group publisher, Action Sports Group. Crolius will oversee the Group’s collection of eight enthusiast magazines including Surfer, Skateboarder and Powder. He joined PRIMEDIA in 2005 as vice president, group publisher of the Action Sports Group.

FRANCINE DONLON joined Tremor Media as an account manager and JUSTIN SCHACTER and PETE ROPER were named regional sales managers.

STEPHANIE FOGLE has joined Siegel+Gale as senior strategist, interactive media. JOHANNA SHALHOUB has been named vice president, business development for the east coast.

Burst Media has hired KARIN GOSS as an account executive in the company’s Detroit office. She replaces CHARLES E. CAHILL who left the company. From 2000 to 2005, she served as senior vice president, group director at GM Mediaworks in Detroit.

Premier Retail Networks has hired CHUCK BATTEY as chief operating officer. Battey will oversee PRN's sales efforts, among other responsibilities. Most recently, he served as president of National Cinema Network.

TRACY DOWDY-MAHOOD, most recently innovation manager at GlaxoSmithKline, has joined Smith Brothers as a management supervisor in the client services department.