Deutsch LA promoted Jeff White to senior vice president, director of business development.

Brand Arc has named Rob Rohrbach director of business development.

Shobha Sairam joined Deutsch New York as senior vice president, group planning director working on MilkPEP and new business efforts. Sairam was most recently group strategy director at Mother New York.

Euro RSCG Chicago named Tyler DeAngelo executive creative director. Previously, he was integrated creative director at DeVito/Verdi.

B-Reel signed Clemens Brandt as an executive producer.

Rich Woodall joins Mad*Pow as a visual designer.

Initiative hired Michael Heberle and Richard Sussman as senior vice presidents, director U.S. performance analytics.

Zoic Studios promoted Tony Meister to art director.

PulsePoint hired Monica Seebohm as vice president of western sales.

Elisa Steele, former chief marketing officer of Yahoo, has been named corporate vice president of marketing for Skype.