iCrossing hired Jonathan Adams as senior vice president, media for North America, charged with leading the agency's national media practice. He joins the agency from Digitas where was director of global media.

SEER Interactive is launching a new analytics division to be lead by Rachel Gerson.

Universal Sports Network named Kevin Johnson as director of digital media and TV endemic sales.

Phu Truong, formerly vice president at BBC.com and The Wall Street Journal, joined TubeMogul to head its team in Singapore and expansion into Southeast Asia.

Nathan Clapp joined PJA Advertising + Marketing as a studio designer.