NYLON Media named Hollyn Baron as fashion manager.

Mike Hofman joined GQ as executive digital director. Hofman will oversee GQ's web and mobile presence, as well as social strategy.

SOASTA hired Peter Boyes as chief financial officer to drive the company’s financial strategy, corporate finance, and accounting functions.

Viewbix hired Brian McFarland as vice president, eastern sales.

Believe Entertainment Group hired Evan Fleischer as executive vice president of brand partnerships and business development, and Shane McGrath as executive vice president of ad sales.

Sizmek added Liz Ritzcovan as global chief revenue officer.

Circle Internet Financial tapped Josh Hawkins as its vice president of marketing.

PubNative hired Eddie de Guia as managing director.

Dictionary Films signed the directing team of Eric McCoy and Justus Meyer, known collectively as Mccoy | Meyer.

Timmons&Company, a marketing agency specializing in B2B marketing and general healthcare based in Bucks County, hired Ana Ferreira as creative director.