Mashable hired Mike Schmidt as director of editorial video.
160over90 hired Dennis Brown, Jeremy Kanefsky, Tina Malek and John Ward as account directors.
Optimove added Joel Lesher to its sales and marketing team.
Young & Laramore promoted Brad Bobenmoyer to vice president, marketing, account director and hired Deidre Lichty as writer, Lynn Kendall as production manager and Sarah Scranton as account manager.
Ann Ysten was named chief executive officer of Perfect Fools, replacing Patrick Gardner, who is leaving the agency he co-founded in 2002 to go long-distance sailing with his family.
Havas Worldwide Chicago named Chris Gyorgy as group creative director, responsible for leading creative on the agency's Citi account, including credit cards, retail and above the line work, in addition to supporting new business pitches and pro bono initiatives.
Publicis Health Media opened a Chicago office to be managed by Andrea Palmer, senior vice president/group director, media.
Quillin Advertising, Public Relations & Social Media has hired Antonia Genov as social media manager and promoted Melanie Shafer to public relations supervisor.
DDB New York named Madison Wharton as chief production officer. Wharton will be responsible for creating a new operational model and new capabilities for the integrated needs of the agency. She will report to Chris Brown, president and chief executive officer of DDB New York. Wharton previously served as executive director of production for The Barbarian Group, where she oversaw production of the agency's work across all mediums, while also focusing on operations, developing new agency offerings and managing the agency's production department. Before that, she was head of integrated production at Momentum Worldwide, responsible for building and managing a …
Following a stint at AKQA overseeing VISA's global World Cup initiative, and TBWA\Media Arts Lab in Shanghai working on Apple, Cristiano Alburitel has rejoined Butler, Shine, Stern & Partners (BSSP) as director of new business. Alburitel previously worked at BSSP from 2007-2012 as account director on LucasArts, Adobe, Electronic Arts and AT&T Interactive. Before joining BSSP in 2007, Alburitel worked at Wieden + Kennedy, EURO RSCG and Leo Burnett.