Mavrck hired Todd Taplin as president and chief operating officer; E.J. Freni as senior vice president of sales and business development; Anne Tucci as director of customer success; and Ryan Donohue as senior product manager.

Entercom San Diego announced hired Karyn Cerulli as director of sales for KSON, KBZT and KiFM.

Virtual Incentives hired Jacilyn Bennett as manager of the enterprise sales team and Kirsten Fladland as account manager for enterprise level customers.

Coho Data named Suchit Kaura as vice president of engineering and Garry Olah as vice president of business development.

MediaBrix opened a Toronto office and hired Brian Fields as vice president of sales, Canada.

Beckon tapped David Schmitt as vice president of marketing analytics strategy. 

American Council of Life Insurers hired Katherine Trinidad as senior vice president, communications and public affairs.

RiskSense hired Brett Newsome as chief financial officer, Sheldon Feinland as vice president of global sales and Torsten George as vice president of global marketing and products.

Rauxa opened a Seattle office, to be led by Marc DeFigueiredo as vice president of account services.

Jim Spaeth and Alice K. Sylvester are returning to Sequent Partners, a media metrics and brand consultancy company where they served as co-partners. Spaeth and Sylvester had been on a one-year engagement with RealityMine, a provider of mobile market research technologies and consumer analytics.