Craft, a production agency and division of McCann Worldgroup, promoted Shay Fu to North American head of studio operations. In addition, Michael Marsan was named director of operations, sales & marketing for Craft Translation and Brian Distefano joined as managing director, Craft Boston. Fu, previously executive vice president/head of integrated operations, Craft New York, will extend her role to oversee production operations in the U.S. and Canada. Since joining McCann Worldgroup in 2013, Fu has grown the New York studio operations across all disciplines and built its digital production capabilities. Marsan brings more than 20 years of experience in building …

Horizon Media is naming Kathleen Friel-McCartney vice president, director of digital operations. In this newly created role, she will be responsible for overseeing existing and emerging media process development and implementation, as well as acting as the primary digital liaison across all internal brand and activation teams connected to the business. She will be based in New York City and report to executive vice president, managing partner, digital investment, Sarah Baehr. Friel-McCartney joins Horizon from Amplifi, where she served as vice president, director of operations. Previously in her career, she spent more than 14 years at MediaVest. "Horizon is known …

Huge hired Ranae Heuer as managing director of the Detroit office. She is a Detroit native who spent the first half of her career in the automobile industry. After that, Heuer spent a decade in New York City working at a various agencies, including Organic, JWT and Big Spaceship. As managing director, she will oversee Huge's Detroit operations and helping to grow the office, which launched in late 2015.

Mindshare North America hired Eric Geiger as executive director and Scott Wensman as managing director. Based in Los Angeles, Geiger will lead the agency's work with Lionsgate, while Wensman will oversee clients such as Nordstrom, Campari, Nature Made and ARCO, among others. Both reporting to Cheryl Idell, west coast lead of Mindshare. Geiger most recently served as senior vice president, managing director at Horizon Media, where he led the STX Entertainment account. Prior to that, he led the LA office of Moxie. Before that, he served as executive vice president, managing director at Omnicom Media Group, where he led the …

Havas Creative Group named Mike Amour as chairman and CEO of Asia Pacific. Amour will be based in Singapore and report to Andrew Benett, global CEO of Havas Creative Group. Amour replaces Juan Rocamora, current Chairman of Havas Creative Group APAC, who will retire at the end of the year. Most recently, Amour was president, Asia Pacific at Starcom Mediavest Group. Prior to that, he served as CEO, Asia Pacific at Project: Worldwide and led Grey Group Asia Pacific for four years as chairman and CEO, where he oversaw acquisitions in China, India and Vietnam. "Mike is a visionary leader …

IRIS.TV named William Bundy as chief financial officer.

MBMG hired Jack Cheng as digital media strategist working on Sun-Maid, Honda Jet and California Milk Board.

Swirl hired Deidra Bodkin as executive vice president of media services.

General Assembly hired Ed Nevraumont as chief marketing & revenue officer and Shiren Vijiasingam as chief product officer.

DigitasLBi added Tracey Faux Pattani as head of account management for the San Francisco region.