by P.J. Bednarski on Jul 17, 2:20 PM
The report from Laura Martin and Dan Medina says online viewers are almost invited to wander. That's a challenge in an all-advertiser supported online world.
by P.J. Bednarski on Jul 16, 2:14 PM
Moguldom Media Group has found a good niche serving the African-American digital market. Next stop: Africa.
by P.J. Bednarski on Jul 15, 12:51 PM
Now that Hulu's owners have decided to keep it, maybe they should figure out they're sitting on a pretty sweet property. The world's eyeballs are turning toward online video. ABC, Fox and NBC have already established a strong brand.
by P.J. Bednarski on Jul 12, 8:30 AM
Federated Media founder John Battelle toys around with an idea: What if you paid for content something like crowdsourcing and the price per piece of content went down as more people accessed it?
by P.J. Bednarski on Jul 11, 1:19 PM
At the annual Sun Valley conference of media heavyweights, former Disney chief Michael Eisner says a new Hulu owner would lose one of its best assets--the ability to show network programs a day after they've been on prime time. But could Hulu fill in that gap by becoming the new home for YouTube content stars?
by P.J. Bednarski on Jul 10, 10:38 AM
Funny ads get shared on the Internet only if they're flat out hilarious. Since everybody's aiming at that and few succeed, funny ads have big downsides. So says a new study from Unruly Media, which has made it its business to track, analyze video-sharing. Here's another thing: Launch your would-be viral ads on Wednesdays.
by P.J. Bednarski on Jul 9, 1:32 PM
VideoElephant.com is a new Website that acts as a broker for video clips, the way a stock photo agency helps connect users to creators. But here, the sources include the National Geographic and AFP, among many, And once a Website buy a clip, it's theirs for good.
by P.J. Bednarski on Jul 8, 2:24 PM
IAC-owned College Humor produced a comedy film, 'Coffee Town' marketed online and available from digital sources only. That cost about $2 million. About $375 million later, that business model must look pretty smart to the Disney Co.,stuck with mega-bomb "The Lone Ranger."
by P.J. Bednarski on Jul 5, 12:10 PM
Samsung has acquired Boxee whose video set-top box also has apps for phones. Samsung, along with its phones, is also the world's largest TV manufacturer.
by P.J. Bednarski on Jul 3, 11:30 AM
Following Tremor Video's debut last week, YuMe now says it will go public, filing a $65 million initial public offering.