U.S. Internet users watched nearly 34 billion videos in May, with Google Sites ranking as the top video property with 14.6 billion videos, representing 43.1% of all videos viewed online.
Of the seven nations the study addressed, four reported the Internet to be the most important source of information. China ranked the web highest in importance, followed by Germany, Japan, and the U.K., placing it above advice from friends, family or coworkers, television, radio, newspapers, magazines, postal mail and ...
Nielsen forecasts that supermarkets will continue to lose share, but at a declining rate. While both high-end and low-end niche grocers will grow share, overall share positions will remain fairly low given lower per-store sales compared to larger formats. Other key CPG channels, including drug stores, mass merchandisers and convenience stores, will grow dollar sales but will suffer share losses.
According to a new comScore release, more than 123 million Americans visited newspaper sites in May, representing 57% of the total U.S. Internet audience, as the New York Times Brand led the category with more than 32 million visitors and 719 million pages viewed during the month. The average visitor viewed 22 pages of content on the New York Times. Tribune Newspapers ranked second in terms of audience with 24.8 million visitors, followed by Advance Internet and USA Today Sites.
According to the study by Lucid and Lisa Finn, not only do the majority of moms use Twitter to find out about new products and keep up with businesses they like, but they're also interested in getting links to news and articles on topics that matter to them.
The most important motivator for moms to ...
The report found women who visit blogs notice online advertising far more than overall respondents. While this group is just 13% of women who read blogs regularly, it shows females are potentially more open to ads from relevant sources of information that they trust.