Forbes.com announced that KAREN BRODSKY has joined its New York sales team as an account manager, with responsibility for the mid-Atlantic territory. Brodsky joins Forbes.com from Ziff Davis Media, where she's worked since 1997, most recently as account manager for Yahoo! Internet Life.

America Online Inc., battling a lackluster advertising climate and slow growth in its dial-up subscriber base, named media industry veteran DAVID LEBOW as executive vice president of programming and strategy for its flagship AOL Interactive Services. Lebow will coordinate strategic programming and promotions initiatives for the AOL service.

SCOTT MCCOY has been named President of Malachite Media, an independent advertising sales company that is representing TEAM Group's, Executive Airline Clubroom Network. Most recently McCoy was Senior Vice President, Sales at AdOutlet.com. Prior responsibilities included over twelve years as Vice President Sales Manager for CNN.

24/7 Real Media has four new Account Executives joining the New York team. FRANK BILICH joins from Vivendi Universal Net; JASON MERHAUT joins from The Comedy Lab where he was responsible for selling creative ad packages to companies like Volkswagen and Time-Life; JOSHUA LEFKOWITZ joins with past experience working for Treasure trivia.com, IPO.com and Zach's Investment Services; FABIANA ESTEVES has 5 years online experience mostly with Starmedia where she held a variety of sales, marketing and creative services roles working with blue chip companies such as Kraft, Budweiser, Sony and Coke. New Account Execs in other offices: MATT DAY joins …

JOCK BICKERT, founder and chairman of the board of Denver-based Looking Glass, Inc. is one of four industry leaders to be inducted this year into the Direct Marketing Association's (DMA) Hall of Fame. This designation, the highest given by the DMA, honors Bickert's commitment, leadership and pioneering spirit for the direct marketing industry.

BOB GRUTER has been named director of marketing and strategic planning for The New Yorker. He comes to the magazine from Sony Electronics, where he was director of media services.

CHERYLL HOWARD has been named the Detroit advertising manager for Kiplinger's Personal Finance. Howard was previously an account manager for Karen Teegarden & Assoc, where she represented Scientific American and the Worth magazine group.

Us magazine’s editor in chief Bonnie Fuller has made a number of high-level hires, three in Hollywood and two in New York. JEANNE WOLF has been named editor at large, after previously covering Hollywood as entertainment editor at large for Redbook and with "Entertainment Tonight," KEN BAKER has been promoted to west coast bureau chief, where he will oversee the magazine’s coverage of Hollywood, and LINDA FRIEDMAN has been named west coast deputy bureau chief, coming to Us from the west coast bureau of Teen People. In New York: JEREMY HELLIGAR, previously entertainment editor at Teen People, has been named …

Interpublic is creating a sports and entertainment marketing unit and it has tapped publicists PAT KINGSLEY and MICHAEL NYMAN to serve as vice chairmen. MARK DOWLEY, previously the vice chairman of Interpublic's ad firm McCann Erickson, will oversee the new division, called the Interpublic Sports and Entertainment Group.

Zenith Media USA announces the promotion of MATT FEINBERG to Senior Vice President of the agency's National Radio Group. Feinberg, 42, most recently was Vice President of National Radio. Prior to joining Zenith in 1998, Feinberg ran his own independent media consultancy, Millennium Media and Marketing.