ELIZABETH PAGANO has been named associate publisher/marketing of G+J's Fitness. Promoted from marketing director, she will continue to manage marketing and creative services by developing the magazine's positioning and marketing platform. Before serving as Fitness' marketing director, Pagano was creative services director for Condé Nast's Mademoiselle.

MICHAEL J. PETRUNCOLA has been named West Coast manager of sales and marketing for Meredith's Traditional Home. Petruncola joins Traditional Home from Rolling Stone, where he served as Los Angeles advertising director.

JOSEPH W. OSTROW will step down as President & CEO of the Cabletelevision Advertising Bureau on March 31, 2003, and become a consultant to the national trade organization. Prior to joining CAB, Ostrow was Executive Vice President–Worldwide Media Director of Foote, Cone & Belding Communications; and, before that, was affiliated with Young & Rubicam for 32 years, rising to Executive Vice President–Director of Communications Services and President of the Y&R Direct Marketing Group of Companies.

MaxWorldwide, Inc., formerly L90, one of the nation's leading independent company in online ad sales and representation and a leader in traditional direct marketing, today announced the appointment of WILLIAM H. MITCHELL as Chief Financial Officer. Mitchell began his finance career at Price Waterhouse where he became a Certified Public Accountant. He also served as Senior Vice President of Finance at TKR Cable, Senior Vice President and Chief Operating Officer of Tele-Communications Inc.'s Atlantic Division, and Executive Vice President and Chief Financial Officer of Bigfoot Interactive.

Cygnus Business Media, a leading diversified business-to-business media company, announced the promotion of PAUL ANDREWS to Vice President of Interactive. Cygnus currently owns and manages 70 websites providing more than two million business-to-business professionals industry news and information annually. Andrews was most recently Vice President of Sales for the company's highly successful Firehouse.com web portal.

Meridian Inc., a full-service advertising agency with expertise in strategic communications for the retail industry, announced that TERRY THOMAS has joined the agency as executive account director. Thomas’ career has spanned account management positions with several of the nation’s top advertising agencies. He comes to Meridian from Leo Burnett, where he headed the McDonald’s account team.

Kurman Communications announced that KAREN BLAIR has joined the company as an account supervisor and the director of production services. Blair has more than 10 years of experience in print, broadcast news and entertainment and public relations. Prior to coming to KCI, Blair worked for Hill & Knowlton in Chicago, Towers Productions, The Oprah Winfrey Show, and the Chicago Tribune.

Kirshenbaum's media unit, The Media Kitchen, has brought on an interactive executive to manage digital media accounts. CHARLES PINKERTON is the new group media director and will oversee the Verizon account, as well as all interactive accounts within the unit. Pinkerton comes from The Martin Agency, where as svp of interactive marketing and media since Jan. 2001 he worked for such clients as Dasani, Olympus and UPS.

ELIOT TYLER has joined the New York office of strategic digital services consulting and marketing firm Organic, Inc., as a Director in Engagement Management. Tyler was previously Vice President, Marketing Director for Digitas, LLC, New York.

Finnish media company SanomaWSOY Corp. said Tuesday that THEO BOUWMAN has resigned as president of its Sanoma Magazines BV unit and will be replaced by EIJA AILASMAA. Ailasmaa has been president of Sanoma Magazines Finland Oy and executive vice president of Sanoma Magazines BV. Bouwman will join Dutch newspaper publisher PCM Uitgevers NV as board chairman. SanomaWSOY President HANNU SYRJAENEN has been appointed chairman of Sanoma Magazines' management board.