GIL BEYDA, who co-founded Real Media in 1995 and who invented and developed its Open AdStream™ ad serving platform has been named Chief Technology Officer and VP/Engineering of TACODA Systems. Beyda takes over engineering management duties from JOE WILSON who becomes TACODA’s Chief Scientist & VP/Technology Services. Beyda will assemble an in-house engineering department that will design and build the next generation of TACODA’s products increasing the scalability and reliability of the system.

Horizon Media has named ERICA JOSEPH HUNTER to the post of VP, Account Group Head in New York. Hunter will supervise the Horizon team that handles several entertainment, fast food and retail accounts. Hunter comes to Horizon from the New York office of MediaVest where she was most recently vice-president, associate media director supervising all aspects of the media planning for multi-million dollar clients like Minute Maid, Continental, Avon, Coldwell Banker and Lord Abbett.

America Online has promoted BILL WILSON to SVP and general manager of AOL Entertainment. He succeeds KEVIN CONROY, who was recently named EVP and chief operating officer of AOL's broadband service. EVAN HARRISON will take over Wilson's previous position of VP and GM of AOL's music division.

Meredith Corporation announced that SUSAN BARON has been named Publisher for its American Baby Group of publications. Baron most recently held the position of Managing Director with Meredith’s Integrated Marketing Group. Baron joined Meredith from Pluzynski and Associates, where she served since 1999 as President, specializing in magalogs and catalogs.

Technology Review has named PAUL RECTOR as New York Advertising Manager. Rector will be responsible for sales and client management in the Southeast region. Prior to joining Technology Review, Rector spent five years at E*TRADE, where he held several senior sales management roles.

Pohly & Partners announced the appointment of AMY SWEARINGEN to its senior management team as Vice President of Strategic Planning and Client Development. In this role, Swearingen will be responsible for leading Pohly & Partners' strategic planning practice. Before joining Pohly & Partners, Swearingen was a full-time marketing consultant.

PATRICIA ROMERO has joined DaimlerChrysler's West Business Center as California Marketing Manager. Romero will oversee all marketing and advertising functions related to DaimlerChrysler's Dodge, Chrysler, and Jeep brands in the state of California. Romero was Advertising and International Marketing Manager for Toshiba America Business Solutions prior to accepting the position with DaimlerChrysler.

Forbes.com announced the appointment of LAUREN WRAY to Regional Sales Manager. Wray was most recently marketing manager at Forbes.com, a position she's held since March 2002. Previously she was Forbes.com sales coordinator. Prior to joining Forbes, she was a travel content specialist and technical writer at Egghead.com.

LAURA MCEWAN has been named vp, publishing director of Reader's Digest magazine. She previously was publisher of YM magazine.

UNreal Marketing Solutions has hired MICHAEL IANNELLI (left) and BLAKE HARRISON as Account Managers. Iannelli previously worked for ICT Group, Inc. where he was Client Services Manager on the Pfizer account, and Naviant Marketing Solutions, where he worked as Account Consultant responsible for managing the Hewlett Packard account. Harrison was also an Account Executive at Paradigm Visions, where he was responsible for various aspects of client advertising campaigns for usa dentalcare and usa healthcare.