Rooftop Media hired Rick Boyce as senior vice president of business development.

John Malkin was named vice president of affiliate distribution for NFL Network. Malkin joins NFL Network from Fox News Channel and Fox Business Network where he served as vice president of affiliate marketing and local ad sales/New York for the past five years.

Meredith Corporation named Martin F. Reidy president of Meredith Integrated Marketing. Reidy will also serve as an executive vice president of Meredith's National Media Group and corporate vice president of interactive strategy. Reidy succeeds Wendy Riches who will become chief strategy officer for Meredith Corporation, a new position.

Romina Rosado was named executive producer for USMagazine.com.

Tremor Media promoted Rich Knopke to vice president, east coast advertising.

Starz Entertainment promoted Jonathan Shair to senior vice president, network operations.

Trailer Park hired Tom Walker as co-managing director, digital. Most recently, Walker was executive director of Firstborn Multimedia.

Mark Waller was named chief marketing officer for the NFL and Keith Turner joined the company as senior vice president of media sales & sponsorship.

Specific Media promoted Perry Nusbaum to senior vice president, agency relations and elevated Bill Schild to lead the Eastern U.S. sales territory.

Nick Orfanella, former project manager with Pipeline Interactive, was named digital project manager at Digital Operative.