Brand Connections named Mel Liebergall as executive vice president of sales and marketing.

Andy Roy was hired as a client partner in Acquity Group’s Chicago office.

MTh (Motion Theory) added French directorial team Akama to its roster.

Digitas named Matthew Jacobson, formerly head of design of Third Man Records, as vice president /group director to lead design for Chicago and the newly established San Francisco office.

atSwim hired Michael Appel as executive producer.

Loyalkaspar launched a Los Angeles office, adding Richard Eng as creative director and Mandy Novak as executive producer.

Publicis Dallas hired Holli Burlison as vice president/associate director of integrated production.

BBDO Atlanta named Rich Santiago as senior vice president, director of behavioral planning.

IgnitionOne appointed Chris Knoch as U.S. vice president of sales. Most recently, Knoch was global vice president of client services at Kenshoo Social.

Carla Bourque was appointed senior vice president of sales at Echo.