Search results for "russia"

• Generative AI Bots Continue Spewing False Narratives, Audit Finds
  Months after benchmarking high rates of false narratives generated by OpenAI's ChatGPT-4 and Google's Bard chatbots, NewsGuard repeated its audit, finding similar rates despite increased public scrutiny of generative AI tech.
  August 9, 2023  Tags: artificial intelligence, bots, chatbots, china, generative ai, google, media, misinformation, ratings, research, russia, search, technology
• Google: Russia Works With Cyberattack Hackers Tied To Ukraine War
  During the past few months, Google's cybersecurity group Mandiant observed what researchers believe to be some sort of coordination between pro-Russian hacking groups and cyber break-ins by Russia's military intelligence agency.
  September 26, 2022  Tags: cyber security, digital, google, hacking, research, russia, search
• Analysts Have More Somber News For Online Advertising Industry
  Direct-response advertising will "hold up better" through the economic slowdown that is expected to hit online advertising industry this year and into 2023.
  June 29, 2022  Tags: advertising, digital, direct response, facebook, forecast, google, online, research, russia, search
• Gartner: Marketing Budgets Increase To 9.5% Of Overall Company Revenue
  Marketing budgets climbed to 9.5% of total company revenue in 2022 -- up from 6.4% in 2021, but down from 11% in 2020 and 10.5% in 2019, according to Gartner.
  May 23, 2022  Tags: advertising, analytics, audio, budgets, cmo, corporate event, covid-19, digital, email, events, marketing, research, russia, search, video
• Report: Ad Spend In Russia Will Fall By 50% This Year
  That's according to an estimate issued by Insider Intelligence, citing the ongoing war. The research firm also predicts a 28% ad-spend drop in Central and Eastern Europe.
  March 30, 2022  Tags: ad spending, europe, forecast, research, russia
• Horizon Finds Nearly Half Of Americans Expect Brands To Condemn Russia, Support Ukraine
  "Forty-nine percent believe brands taking a stance is not enough," the report asserts, "they have to have an obligation to act."
  March 11, 2022  Tags: agency, brand image, cause-related, covid-19, research, russia
• Criteo Tests Google FLoC, Crosses Paths With Yandex Trials
  Criteo participated in Google's first FLoC Origin Trial in an effort to understand the audience cohorts. The Yandex browser also creates FLoC cohorts.
  August 5, 2021  Tags: ad technology, advertising, algorithms, digital, google, online publishing, privacy, research, russia, search, web sites, yandex
• Google Cloud Chief Joins Federal Task Force Researching AI
  Moore has joined a task force to help the government determine how it can use data on U.S. citizens to train and support AI models, helping the U.S. better compete with China and Russia.
  June 10, 2021  Tags: artificial intelligence, cause-related, china, cloud computing, data, digital, government, politics, privacy, research, russia, search, technology
• Microsoft Reports Another Hack, Threat To Future Of Email Advertising
  Microsoft today reported yet another large-scale email system hack. This attack comes on the heels of several other breaches including SolarWinds, Ubiquiti, and the Colonial Pipeline.
  May 28, 2021  Tags: advertising, cyber security, digital, email, europe, hacking, microsoft, phishing, research, russia, search
• Zenith: After Falling Nearly 9% In 2020, Telecom Ad Spending Poised To Expand Through 2023
  Fueled by demand for new smartphones, as well as the rollout of 5G spectrum, telecommunications industry ad spending is expected to expand an average of 4.5% annually through 2023, according to a new report released today by Publicis Media's Zenith unit.
  March 22, 2021  Tags: ad spending, advertising, agency, australia, canada, covid-19, digital, europe, india, research, russia, telecom, uk
• Russian Cyberspies Employ Updated Malware: Report
  Security researchers have discovered a new version of the ComRAT malware that is being used by the Russian hacker group Turla. It is controlled through the Gmail web interface. 
  May 26, 2020  Tags: cyber security, email, europe, malware, research, russia
• Majority Of U.S. News Sites Have Trackers Sending Data To Russia
  About 92% of major news sites in the U.S., U.K., Canada and Germany have active ad trackers that send readers behavioral data across international borders, mostly to Russia.
  July 1, 2019  Tags: ad targeting, advertising, behavioral targeting, data, data management, data-targeting, digital, europe, news, online publishing, privacy, research, russia, search, uk, web sites
• Global TV Ad Spend Up 1% In 2018
  Linear TV has a 41.9% share of all worldwide advertising in 12 key markets -- the U.S., UK, Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan and Russia.
  December 18, 2018  Tags: ad spending, advertising, china, europe, mobile, research, russia, tv, uk
• Oxford Researchers Help Reveal Extent Of Russian Meddling
  It may not be the most surprising piece of news, but Oxford University researchers have helped reveal that Russia used all available social media platforms to try to influence the 2016 US Presidential election, the BBC reports.
  December 18, 2018  Tags: london, politics, research, russia, social media, uk
• Storytellers Win The World Cup As Emotions Triumph Over Budgets
  Forget Adidas vs Nike. Lidl has upstaged both by tapping into our emotions.
  July 12, 2018  Tags: advertising, brand image, europe, london, research, russia, soccer, sponsorship, storytelling, uk, world cup
• World Cup's $2.4bn Ad Spend Boost Will Make It The Most Social Yet
  A tenth of new ad spend globally will be attributable to the World Cup -- the most social tournament we will have seen to date.
  June 8, 2018  Tags: ad spending, china, football, london, research, russia, social media, uk