Curated Guide to Research
MediaPost's comprehensive guide to current research in the marketplace.
Search results for "iot"
- The most common reason to cancel any kind of subscription is an increase in price -- indicating that inflation is having an effect on spending power.
- Emerging technologies such as blockchain, AI and IoT platforms -- systems of interrelated computing devices -- are gaining traction in the marketing world. But how effective are they in terms of turning a profit?
- More than three-quarters of U.S. households now own a smart TV, the key gateway to video streaming.
- The report should make marketers and developers who create skills for voice assistants aware of the vulnerability that could tarnish brands' reputation.
- Worldwide spending on digital commerce is estimated to fall by 14% this year, according to a new study by Juniper Research. Driven by lockdowns, spending is projected to fall from $11.2 trillion in 2019 to $9.7 trillion in 2020.
- While COVID-19 is disrupting some supply chains, the great unknown for the future is consumer confidence, according to a new study. In addition to development and the introduction of 5G phones, lagging consumer demand may slow the short-term adoption of 5G mobile devices.
- The Stanford Healthcare Innovation lab already had launched a study intended to establish whether data from wearables, can be used to predict onset of infectious diseases.
- Continuous intelligence -- the ability to continuously analyze and extract data from search and internet-connected devices -- will consolidate the IoT analytics market and enable more advanced analytics in near real-time, ABI Research says.
- Continuous intelligence -- the ability to continuously analyze and extract data from search and internet-connected devices -- will consolidate the IoT analytics market and enable more advanced analytics in near real-time, ABI Research says.
- If you thought Big Data was big, just wait for the volume of data processing that will be created by the Internet of Things. Currently, more than 5 billion consumers interact with data every day, according to an IDC estimates that are part of a new Georgia Tech report, "Digital Transformation and The Internet of Things," which projects that by 2025, that number will grow to 6 billion, or 75% of the world's population.
- Consumer familiarity with VR technology has remained at approximately one-fourth of U.S. broadband households between 2017 and 2018, according to a new study.
- Worldwide shipments of PCs, tablets, mobile phones are projected to reach 2.2 billion units this year, showing essentially no growth from the previous year.
- Ford's stated goal is to develop a purpose-built, self-driving vehicle for deployment in North America in 2021.
- A number of consumers are embracing internet-connected devices significantly more than the general population, according to a new study by MRI. While the majority (51%) of Americans own at least one smart device, 6% have three or more and it turns out that these 16 million heavy users have a distinct profile.
- About 53 million people in the U.S. now own a smart speaker, including 14 million new owners in 2018, according to the study.
- Majority of U.S. adults who plan to buy a new car say the choice will be influenced by technologies included in car.
- The majority (66%) of businesses plan to deploy 5G by 2020, according to a new study conducted by Gartner.
- Research from GfK suggests the UK is the second-largest market in Europe for smart home products, Netimperative reports.
- Younger shoppers want functional future technologies that help them customize their in-store experiences. Gen Z shoppers ages of 13 to 21 want technology that adds real value.
