TNS Media Intelligence/CMR has named JONATHAN SWALLEN vice president, research. Swallen will lead the newly formed Research Group, responsible for all methods and procedures for TNS Media Intelligence/CMR products, as well as the forecasting and modeling for TNSMI/CMR's multi-media information and services. Prior to joining the company, Swallen was director of media knowledge at Universal McCann.

STACEY STAATERMAN has been named corporate sales development director for American Express Publishing. In addition to creating cross-media alliances and multi-title ad programs, Staaterman will be supporting the Luxury Portfolio, a new initiative packaging the assets of Time Inc. and American Express Publishing for luxury marketers. Staaterman previously worked at Conde Nast and Time Warner.

SARA GILL has been promoted to vice president - strategic team leader at CFM Direct, a national marketing agency and business consultancy. In her new role, Gill will manage account teams that serve clients in Chicago, Minneapolis, and other Midwest locations. Gill previously held the title of senior account director.

JAMES R. HEEKIN has been named chairman and CEO of Euro RSCG Worldwide. He replaces BOB SCHMETTERER who is retiring after 33 years in Advertising. Heekin will be responsible for all the operations of the Euro RSCG Worldwide network.

Zipatoni has hired CYNTHIA SLABY to provide account service for the agency’s McNeil Nutraceuticals account, one of the agency’s recent client wins. Slaby will be managing director of the Philadelphia office. Slaby joins Zipatoni from Domus Marketing and Communication, where she worked on the Oki Data Americas account. There, she managed brand strategy and product launches.

Interactive marketing firm Abstract Edge has made three additions to the agency. JANE ROY as vice president, new business director, SOPHY REGELOUS as manager of client services for Clairol Professional and Marriott, and TINA BISWAS as account manager for Disney, Chelsea Paper, and US Youth Soccer.

Initiative has hired ANTHONY WHITE, Ph.D. as senior vice president, futures director, Western region. White will be responsible for overseeing media research and analysis for Initiative's Western region. He will serve as a primary research contact for various Initiative clients and manage custom research projects. Prior to joining Initiative, White founded an independent research consulting company specializing in programming, marketing, promotional, and advertising research for entertainment and media companies.

TOBI ELKIN, formerly a reporter at Crain Communications' Advertising Age, was named executive editor at MediaPost (People on the Move's parent company) where she will head coverage of the digital media and marketing sector, working closely with JOE MANDESE, editor - MediaPost.

STEVE SOLDANO (pictured) has joined MindShare North America as strategic planning director, worldwide, overseeing the American Express account. For the past year, Soldano has served as a media consultant to a number of creative agencies; prior to that, he was president and COO of Optimedia. Also at MindShare, JASON MALTBY and SHARI COHEN have been named co-executive directors of the agency's National Broadcast group. Both Maltby and Cohen were previously senior partners and managing directors - National Broadcast.

IAG, the TV marketing measurement company, named DAVID WYLER as vice president, account management. Prior to joining IAG, Wyler held a variety of roles at PRIMEDIA, Inc., including: senior group business manager for PRIMEDIA Business Magazines and Media; ad sales manager, financial services group; and vice president, business development, Channel One Network.