LBi named TODD WILSON as account director.

Sony/ATV Music Publishing named JARRETT MASON senior director of marketing. Mason was most recently the director of marketing at EMI Music Resources in New York.

MRM Worldwide named JEN FAUCON svp, group account director on the Verizon Communications account.

WILL KECK joined TV Guide magazine as a senior editor in its Hollywood bureau from USA Today, where he served as a celebrity reporter covering television and entertainment.

DEI Worldwide named GUNTHER SONNENFELD as vice president of digital and social media.

MATT SEILER joined Universal McCann as global CEO. He previously served as president and CEO of PHD North America. In addition, MICHAEL HUDES was tapped as president, diversified media services and strategic development at Mediabrands. Previously, Hudes was the global director of digital media for ClearChannel.

BRIAN O'SHEA joined Domani Studios as vice president of strategic partnerships.

Draftfcb New York elevated DAN BROUGH to senior vice president, search director to head up the agency's search practice.

TIM LANE, most recently, southwest sales manager at MySpace has been named vice president of national sales for SplashCast Media.

PointRoll named KENNETH R. GRAFFEO chief operating officer. Most recently he was executive vice president of HD strategic marketing, Universal Studios.