Rocket Fuel hired Paul Wenz as vice president of business development. Most recently, Wenz led network business development for Tribal Fusion.

Allison & Partners hired Tom Biro to its senior leadership team. Biro joins the firm after serving as senior director, communications at MTV.

Mark Modesto, most recently president of Draftfcb Chicago, was promoted to president of Draftfcb North America.

Peer39 hired Keren Perry-Shamir as product manager. Prior to joining Peer39, Perry-Shamir was a product manager at TACODA, responsible for market and financial analysis, product strategy, and operation execution of several product lines.

180 Amsterdam has undergone some restructuring. Managing partners Chris Mendola, Alex Melvin, and Andy Fackrell become CEO, chairman and chief creative officer respectively. Recently hired John Van Dorst, along with head of design Julian Wade and retail creative director Stephen Hancock, will manage the agency's design and retail unit, DETAIL. Van Dorst joins the company from Levi Strauss, where he was previously retail marketing director of Europe. Lastly, Nathan Cooper and Matthew Atkatz joined RIOT as executive creative directors.

Publishing Group of America named Sandra Baylis director of partner events and special services.

Initiative launched a performance-based approach to communications to be led by Jeffrey Graham as worldwide director, performance. He joins Initiative from The New York Times where he was executive director, customer insight, responsible for corporate research, including marketing and web analytics, data mining and strategic research.

The Atlantic hired Breda O'Reilly as digital ad manager. She was previously strategic account executive with Microsoft Advertising.

Erwin-Penland hired Morgan Kee as a senior environmental design project manager; promoted Ty Thornhill to account director; Jimmy Parker to senior art director; and Leah Childress to art director.

Sí TV hired Carla Lewis-Long as vice president, affiliate distribution and Armando Parra as manager, affiliate sales operations.