LYN ANDREWS will become President, Advertising Sales, for The Weather Channel. In her most recent role, she was President, Consumer Health for WebMD. Andrews also served as President of ABC Radio Networks from 1997 to 2000. Prior to that, she functioned as Senior VP, Advertising Sales and Marketing for the same organization.
AdServer announced the appointment of SHAYNE MIHALKA as General Manager of the ASP based ad serving company. He will be responsible for all aspects of the newly formed business unit. Shayne was promoted from within the company, formerly filling the role of VP of Business Development for Fastclick.com. Prior to joining Fastclick, Mihalka was the VP of Network Development at ValueClick.
CHEY HAHN joins Fastclick.com as Account Manager. Hahn comes to Fastclick after three years with ValueClick as an Account Executive specializing in retail advertisers.
Advertising, Boelter & Lincoln also announced the recent addition of GRACE BRISCOE. Briscoe joins the company as a Media Planner/Buyer. In Milwaukee, she has worked in broadcast sales at WPNT-FM and as a Media Planner/Buyer at Creative/Suit & Tighe in Brookfield. As a Media Planner/Buyer at AB&L Briscoe will service a variety of accounts including Dells Festivals, the City of Galena, Wisconsin State Fair, Milwaukee Area Technical College and Packer Country Regional Tourism office, among others.
Interpublic Group is hiring MARK WILMOT to run its estimated $300 million Burger King account. Wilmot is currently an EVP, Management Director at D'Arcy Masius Benton & Bowles in New York where he runs the Norelco account. He began running Burger King's regional field marketing account at D'Arcy early this year, but the agency lost the business in the summer to Deutsch/LA.
24/7 Real Media has added five executives to its management team. ARI BLUMAN, most recently SVP of Sales at NowMarketing in New York since August 2001, has joined as Vice President of Direct Solutions. Bluman previously worked at 24/7 as VP, Direct Marketing, Inside Sales and E-mail Brokerage, and as an Account Executive from 1997-2001. JEROME FITZGIBBONS has been hired as VP of Site Acquisition and Inventory Control. He previously was SVP of Sales at Vivendi/Universal's GetMusic.com, where he oversaw all sales functions for advertising and content syndication for the new media and e-commerce startup since 1999. VICTOR GOLIO, former …
FINDWHAT.COM, a developer and provider of performance-based marketing services for the Internet, announced the hiring of DAN BALLISTER as Vice President of Sales. Prior to joining FindWhat.com, Ballister served as the Vice President of Sales at Go2Net, Inc.
America Online has hired LISA BROWN, the former President and Chief Executive Officer of USA Electronic Commerce Solutions, as Executive Vice President, Interactive Marketing. In the newly created post, Brown will identify new marketing opportunities for the Dulles, Va.-based Internet unit of AOL Time Warner. As President and CEO of USA Electronic Commerce Solutions, Brown oversaw such services as online store design and development, merchandising, marketing, customer care, warehousing and fulfillment for clients.
Tacoda Systems Inc., an enterprise software company that helps online publishers grow their advertising and transactional revenues by profiling and targeting the most valuable segments of their audiences, announced that ROBERT TAS has joined the company as Vice President of Sales and Marketing, a newly created position. Tas comes to Tacoda from the software firm CapitalThinking, Inc. where he was Chief Customer Officer/Executive Vice President responsible for the management of all field operations working with clients such as Bank of America, Fannie Mae, Royal Bank of Canada, Nomura, Credit Lyonnais, and Citigroup.
Rodale Inc., the world’s leading publisher of information on healthy, active lifestyles, announced that SCOTT MEYER has been named Editor of OG magazine (formerly Organic Gardening). Meyer was most recently New Media Manager for Rodale’s Organic Living Group. Meyer most recently served as New Media Manager for OrganicGardening.com and OrganicStyle.com overseeing content, marketing and development.