• Agencies Strengthen Leadership Teams
    Leslie Shaffer and Nikki Baker are joining Fallon New York as executive creative directors to lead the agency’s creative department, supporting roster clients and new business efforts. The creative team works as a partnership, previously working at GSD&M in Austin where they led the rebranding efforts of Southwest Airlines and created its “Transfarency” platform. They also worked for clients such as Walgreens and Northwestern Mutual as creative partners. This is the first female ECD team for the New York office, which opened in February of last year. Richmond-based Arts & Letters ...
  • Ben Cronin To Lead Publicis Media Sport and Entertainment Practice
    Publicis Media (PM) is elevating Ben Cronin to global head of the group's Media Sport and Entertainment (PMSE), replacing Robin Clarke, who has decided to leave the business to pursue a new opportunity outside of PM.  The entity sits within PM's global Content practice which has 931 specialists across 32 countries.  Based in London, Cronin will look to further accelerate the sport and entertainment practice. He will work closely with Chris Jones, global lead of Research and Evaluation and the rest of the global PMSE team. There is no word on who replaces Cronin in ...
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