The new media catch phrase MediaPost’s subscribers would most like to be rid of is: “Web 2.0.” That’s the conclusion of an informal survey MediaPost and Dynamic Logic conducted leading up to OMMA Hollywood. Dynamic Logic chief Nick Nyhan pres...

Among the take-aways from Arianna Huffington's keynote this morning was her advice to not let fear get in the way of trying new things. Expect to fail often if you expect to succeed. Picking up her cue in the extended panel was David Watson, vice...

Arianna Huffington knows how to use a powerful metaphor to get a point across. But she may have pushed the envelope when she suggested that consumer use of print and online media was akin to a manage a trois. Invoking the classic post-pubesc...

I learned three things that surprised me about Nick Nyhan during his opening comments at the OMMA Hollywood conference here this morning. One is that the Dynamic Logic chief lives in Brooklyn. Another is that he uses empty cans of Sprite to store old...

Nick Nyhan, OMMA show emcee and founder of Dynamic Logic, opened things up. We're living in an area of control shifting and options. They're near each other on the keyboard. When you look at your keyboard and see your keyboard control, shift, o...

10. paradigm 9. monetize 8. integrated 7. viral 6. ROI 5. buzz 4. out of the box 3. synergy 2. engagement 1. Web 2.0 That's our MediaPost/Dynamic Logic survey result...

Ken Fadner, chairman of MediaPost, took a few minutes to put the show theme in perspective. High Anxiety: Are you nervous about massive changes in the sectors? Being right? Guessing right? Continually. If you go down the wrong path, there ar...

Welcome to OMMA Hollywood! With the show poised for take off, we thought you might like to check out Arianna Raw on MediaPost Raw and a few of the more juicy parts – like why Ms. Huffington likes cheese (gasp!) – from my Q&A that appeared i...

HOLLYWOOD, CA -- With all due respect to my West Coast friends, family and colleagues, traveling from New York to L.A. always seems a little surreal, especially when I land. It’s real alright, just different, and I almost forgot how different until...

Seems everyone has some travel tale to tell. I got to wait six hours at Newark Airport for my plane to be de-iced. But I got here! So welcome to OMMA Hollywood. We're expecting 3,000+ attendees. I spoke to Nick Nyhan from Dynamic Logic over t...