• Syndication Charts New Waters In Web World
    With just a handful of words this week, Turner chief Phil Kent noted the choppy waters syndication industry may struggle to navigate. Studio arms handling off-networks sales for top shows may have to plead with corporate cousins to pull in the reins when it comes to digital streaming.
  • Is Ad-Supported VOD Over Before It Starts?
    Let's just agree that people covet, absolutely must have, can't live without access to programming anywhere, anytime. So there will be no need for media companies to go with this nauseatingly obvious cliché anymore. (Here's talking to you, ESPN.) Keep telling us what you're doing to make people happy -- the iPad streaming, the Xbox access, the YouTube on a watch -- but no need to explain why. That's so 2007.
  • Measuring An Ad's Success Calls For More Than Just Metrics
    The most entertaining ad on TV? It has to be Sprint's pitch featuring a wonderfully insouciant doctor "treating" a wounded football player.
  • Game Face: Why Women as Sideliners And Not More Airtime?
    A case could be made that anyone listening to the radio-cast of tonight's New Jersey-Minnesota NHL game could benefit from a head examination. It's the middle of an endless season and neither team is doing particularly well. And yet, there is an unexpected reason to listen: Sherry Ross.
  • January's TV Leaders and Bleeders
    A look at TV's Leaders and Bleeders as we kick off a new year. Hulu and Comcast are in solid; "American Idol" and Nascar are stuck in neutral.
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