The voice of President Kennedy should not have been used to hawk cruises. Given the diminished physical state of Muhammad Ali today, the use of the brash younger Ali's voice in the Toyota Camry spot seemed inappropriate. The Nationwide Insurance spot featuring the little boy lamenting that he didn't live long enough to have a full life was a downer that felt out of place in the generally upbeat Super Bowl environment. Although those were my reactions, the morning after the Big Game I'm learning for the umpteenth time how different people's opinions can be.