Creative will descend on Cannes tomorrow to discover campaigns are not enough -- curating new experiences is where it's at.
The tech giants come in for a lot of criticism, but filtering out the bad ads and letting the good ones through deserves huge heaps of praise.
If marketing doesn't step up and insist that procurement is embedded, the disastrous race to the bottom will continue.
Social experts say the Tories targeted too narrowly on social. Really? Surely it was the message that was the problem?
Theresa May tried to phone it in and Labour engaged -- guess which way Millennials voted last week.
Theresa May is being kept in power by an alliance that opposes hard Brexit. Adland can breathe a sigh of relief.
The election has been wrapped up with terror attacks to the point where bashing the tech giants as a government policy will only intensify after today.
One in five are blocking ads, but growth is slowing as the predicted display Armageddon now seems unlikely.
We're spending less on retail goods and far more on movies and eating out. Is this the birth of the experience economy?
Social media brought us kindness and the #DancingPoliceman in Manchester -- but the terror spree will mould the election around leadership. Only one party will benefit from that.