by Sean Hargrave on Jul 29, 8:33 AM
Everyone can see what Facebook is doing to turn success, but what about Twitter? Too many broadcasters and not enough true listening must mean Wall Street will remain unhappy.
by Sean Hargrave on Jul 28, 9:03 AM
The youth are slightly more likely than the average adult to watch conventional tv shows and movies -- it's just that they're doing so on laptops. Anyone else spot a targeting opportunity here?
by Sean Hargrave on Jul 27, 8:29 AM
If just 9% of digital display is viewed for just a second, and a mere 4% for 2 seconds, researchers suggest it's time to get creative like digital outdoors.
by Sean Hargrave on Jul 26, 8:57 AM
Rivals have not promised to roll out fibre sooner, so the big issue is an endless cycle of BT's awful customer service.
by Sean Hargrave on Jul 25, 10:11 AM
Quietly doing well won't get the ad industry's need for access to the single market heard by the new minister, Matthew Hancock, replacing Ed Vaizey.
by Sean Hargrave on Jul 22, 8:24 AM
Researchers are saying dark social will be a huge opportunity during the Olympics. But how does private sharing translate into wider opportunities?
by Sean Hargrave on Jul 21, 8:16 AM
When is the last time an accountant filled a restaurant? So why should we allow them to tell us whom we should work with?
by Sean Hargrave on Jul 20, 9:30 AM
It's common sense, isn't it? Unless there's an offer or something else in it for them, social media users generally don't log on to hear from brands.
by Sean Hargrave on Jul 19, 9:14 AM
Digital advertisers know they need to be more transparent, but will they go the full hog and have transparency audits, as ANA suggests?
by Sean Hargrave on Jul 18, 8:58 AM
Unilad is proof that a little "jock" humour can get Millennials engaging in serious news items and educational messages.