Are brands conning the public with health activations, or is the public just forcing them to do good?
The "link tax" law will just hurt publishers who rely on Google for masses of free traffic.
Influencers go unpunished and new rules that were supposed to protect us from spam calls just cause confusion.
What a month. A trillion-dollar valuation and then the most shorted stock in history -- and just ahead of tomorrow's launches.
Customers may love the service, but if they can't trust your IT, brand image will suffer.
Falling for fake news is more common in the US, but both countries underestimate others' ability to spot it.
Mobile ad blocking has doubled in four years -- and Gen Z is twice as likely to block as average.
Any ad-supported site driven by content, rather than e-commerce, must be concerned as CTRs drop 39%.
Will Read bring more of the same when WPP could be seen to be in need of change?