Peas are traditionally kept inside refrigerators. That is, if you go the conventional route.

A cancer diagnosis turns a person's world upside down. Showtime temporarily turned Web page viewing upside down, with a digital campaign promoting its new show, "The Big C." The series, which premiered Aug. 16, stars Laura Linney as a teacher recently diagnosed with terminal cancer.

Growing up in the 1980s, I watched "The Jetsons" and fully expected to be driving a flying car as an adult. I'm still waiting. When the Internet became a prevalent tool in people's lives, I wondered how, and if, smell would ever be combined with computing technology. A campaign in Brazil went from online to offline in a matter of seconds, with a banner Web surfers could hold and smell.

An ongoing campaign for the Rhode Island Food Bank proves that you can accomplish something with nothing. In this case, 40,000 empty cans of "Nothing" went on sale for $2.99 each at local supermarkets -- $2.79 of which went directly to the food bank.