by Larissa Faw on Apr 30, 3:52 PM
Two agencies are bolstering their digital and technology teams with new talent. Engine Digital is bringing its analytics in-house by hiring Justine Yu as senior digital analyst. In this new role within the agency's strategy group, Yu will lead the agency’s approach to analyzing and leveraging data at all stages of the agency’s process framework. Outside of project work, she will also oversee the evolution of the agency’s tools, technologies, and partnerships in the analytics space. She is returning to her Vancouver roots having worked in Los Angeles at a predictive analytics startup, as well as at agencies Golin and …
by Steve McClellan on Apr 27, 11:15 AM
Los Angeles-based Dailey has appointed digital agency veteran Minh Le as its new chief digital officer. The move signal’s the agency’s effort to expand its digital capabilities and follows last year’s decision to buy itself back from Interpublic Group. Prior to Dailey, Minh served at digital agencies Razorfish and Acquity Group where he worked with clients such as Singapore Airlines, Ingram Micro, Sony, and Disney. In 2010 he co-founded Dustland, an agency focused on marketing and branding challenges for clients such as Cisco, Volkswagen, and Visa and has partnered with Dailey in the past. He subsequently sold Dustland. As part …
by Steve McClellan on Apr 26, 10:49 AM
Peter Giersch, vice president, channel partners at Dentsu Aegis Network’s Isobar U.S. will expand his role to VP global channel partners. In addition to his current responsibilities, Giersch will be responsible for developing strategic partnerships across Isobar’s key markets in the U.S., EMEA, APAC and LATAM. The agency indicated that the Giersch’s expanded remit signals its heightened attention to global technology partnerships (with big tech firms like Adobe) in a bid to provide more and better integrated and “transformational solutions” to clients. He will continue to report to Deb Boyda, Isobar US CEO, in addition to …
by Steve McClellan on Apr 25, 4:50 PM
Los Angeles-based media agency MBMG has added Lisa Henderson as senior buyer for its local broadcast team. The 20-plus year media buying veteran was previously with Initiative. Henderson has developed plans and strategies and managed buys across various accounts in TV, cable, network, local radio, digital, and podcasts for entertainment, educational, consumer packaged goods and financial services, retail, and health industries.
by Larissa Faw on Apr 24, 4:47 PM
Several agencies are boosting their leadership teams with new faces. United Collective taps Josh Crick, ex-Leo Burnett Chicago, for the dual role of chief innovation officer (CIO) across the group's five specialist agencies as well as co-president of the collective's digital shop Canvas United. As CIO, he will work with the group's leadership team to deepen digital capabilities and ensure a "seamless, digitally-led integration" of creative, technology and processes across all agencies. At the same time, as co-president, he will work alongside John Kaminsky to expand the agency’s design and product development offerings into new digital marketing communication services. Ogury …
by Larissa Faw on Apr 23, 11:56 AM
Landor, the WPP branding and design firm has appointed Tiffany Vasilchik as its first chief growth officer. With over 20 years of experience, Vasilchik will head Landor’s new business efforts in North America. She’s also tasked with integrating Landor’s marketing, communications, and new business approach globally. The agency said that as a member of Landor’s global executive team and global strategic marketing group, Vasilchik will work closely with Landor’s core leadership to align growth strategies across all facets of the organization. Vasilchik joins Landor from Prophet, where she was a partner in new business development. She also held senior positions …
by Larissa Faw on Apr 22, 6:20 PM
Red Door Interactive has promoted three executives to its C-suite, including. Erika Werner, previously vice president of client services who has been named chief marketing officer at the San Diego-based marketing agency. Dennis Gonzales, previously vice president of operations is elevated to chief operating officer and will oversee the agency's accounting and finance, information technology, software engineering, and operations. John Faris, previously vice president of cross-channel marketing is promoted to president and is responsible for strategic planning, marketing technology, and creative while continuing oversight of cross channel marketing teams, including SEO, paid, earned and social media.
by Steve McClellan on Apr 19, 3:47 PM
Omnicom has tapped long-time company executive Chuck Brymer to helm a newly consolidated branding shop called Brand Consulting Group. Brymer ran Omnicom’s creative agency DDB for more than a decade before he was succeeded by Wendy Clark earlier this year. He retained the title of chairman of the agency. The Brand Consulting Group combines several existing agencies including Hall & Partners, Interbrand, C Space, OurCreative, Siegel + Gale, Sterling Brands and Wolff Olins. Mark O'Brien, currently CFO of Interbrand, will assume the role of COO of the combined entity.
by Larissa Faw on Apr 18, 9:11 AM
Five agencies have announced talent changes including WPP’s Young & Rubicam which has appointed Yusuf Chuku as chief strategy officer. He replaces Dick DeLange, who left for Interpublic’s Huge. In this role, Chuku will oversee strategy for the agency’s North America client roster, including clients such as ANA, Bel Brands USA, Dell, Pepperidge Farm, and Xerox, as well as the Census and U.S. Navy accounts. He comes to the agency with extensive experience in leadership positions at New York shops including McCann, Cheil, McKinney, and JWT. Fluid, in light of a recent merger with Astound Commerce, has promoted Kyle Montgomery …
by Larissa Faw on Apr 17, 3:06 PM
After serving on the Board for 13 years, agency veteran Jeff Steinhour has been appointed chairman of the graduate program VCU Brandcenter at Virginia Commonwealth University in Richmond. He succeeds John Adams, current chairman emeritus of the Martin Agency, who has served as the Brandcenter’s chairman since 2015. Steinhour will work closely with Interim Director, Brad Armstrong, to lead the advisory board as they tackle initiatives around recruiting, fundraising and program enhancement. Brandcenter’s advisory board is made up of notable industry names including: FCB global chief creative officer Susan Credle; NBA CMO Pam El; Founder and CEO of co:collective Ty …